外贸函电中的合作原则和礼貌原则

Cooperative Principle and Polite Principle in Letters of Foreign Trade

近年来,许多学者把合作及礼貌语用理论的基本分析模式运用到会话语料分析中。本文认为它们同样也适用于书面语料的分析。文中通过对一系列外贸函电中合作原则和礼貌策略应用情况的分析,论证了二者之间进退相让的互补关系。

In recent years, many pragmatists have been trying to apply co-operative principle and polite principle into utterance data. We think that they can also be applied into written materials. This paper makes some analysis about their application in letters of foreign trade to show that they have a kind of complementary relation.