论中国大众文化的经济属性

On the Economy Property of China's Popular Culture

中国大众文化是指20世纪80年代后期中国经济体制转型以来,伴随着日渐繁荣的商业文化环境而发展起来的一种消费性文化,经济属性是其重要属性之一。市场经济的运行机制为大众文化的商品化提供了生长的条件和土壤。但在商品经济浪潮的冲击下,中国大众文化为迎合大众而成为一种消费性的文化,表现出对历史连续性的拒绝和对主体的否定。我们必须以人文精神向大众文化渗透,将其提升,拓展其精神向度,使其逐渐接受价值理性的制约,最终建立起大众文化生产的秩序。

China's popular culture refers to a kind of culture pattern with the character. of entertainment and consumption that developed under the commercial culture environ- ment. Ecomomy propety is one of the most important qualities of the culture pattern, The operating mechanisms of market. economy provided the conditions and soil for the com- mercialization of the popular culture. However, because of the influence of commodity e- conomy, China's popular culture became a kind of consumption culture so as to cater to the mass, displaying a refusing to the history continuity and a denying to the subjectivity Therefore,we should promote the popular culture with humanism and make it be restricted by moral values and finally establish the order for the production of the popular culture.