摘要
中国已开展具有职业性质的棒球新联赛 ,由于借鉴国外的先进经验和对自身赛制的不断完善 ,逐步成为体育迷关注焦点 ,球市也越来越旺。本文试图在 2 0 0 4年新赛季开战之际 ,剖析中国职业棒球未来门票销售策略 ,为中国棒球走向职业化、商业化、社会化提供有益借鉴。
League matches of professional baseball have been developed in China, and it become focus because it use the experience of other countries for reference and keep on improving matches system itself, so the ticket market more and more prosperous. The paper analyzed the sell tactics in the future while 2004 matches season coming, offer some suggeston for professional commercial and social baseball matches in China.
出处
《广州体育学院学报》
北大核心
2004年第2期127-128,共2页
Journal of Guangzhou Sport University
关键词
中国棒球
职业
门票
销售策略
baseball in China
profession
ticket
sell tactics
