我国批发商业的创新与发展

On Innovation and Development of Chinese Wholesale Business

随着我国市场化进程的加快,大型批发商业面临严重的生存危机,造成这种困境的原因是多方面的。批发商业虽经多次改革与调整,但一直未涉及其经营体制及功能的创新。只有从经营方式、制度、管理及技术等方面进行全面的创新,我国批发商业才能获得新生。

With the acceleration of economic globalization, China's wholesale business are falling into a difficult situation. One of the effective means of getting our wholesale business out of their present difficult situations is to reform and adjust their traditional marketing patterns and the system of management and technology, so as to meet the demands changes in the production and retailing systems in the modern market economy.