传播社会学:发展与创新

Media-sociology: Development and Innovation

传播社会学是一门新兴的交叉性边缘学科。传播学与社会学具有天然的理论可通约性:传播学的研究对象构成了社会学考察社会变迁深层原因的基本要素;社会学作为传播学形成的重要基础,为传播学研究提供了分析传播机制的理论背景。两者的融合既拓展了传播学研究的理论空间,也为社会学注入了新的内容。中国传播社会学研究刚刚起步,它既是理论创新的结果,也是理论创新的需要。

Media-sociology is a new and overlapping branch of frontier learning. Media has natural overlapped theory with sociology. The research aim of the media constitutes the basic factors of the deep reason in the changes of a society investigated by sociology, while the sociology, as an important base, provides media with the theoretical background in the analysis of the media mechanisms. The fusion of media and sociology not only develops the theoretical space of the media but also enlarges the contents of the sociology. The study of media-sociology is just in the beginning stage in China. It is a result of the theoretical innovation and also the requirement of it. According to the locus of the media-sociology at home and abroad, the article presents the basic research frame and the their practical or immediate significance in China.