摘要
运用心理学的基本原理,探讨阅读新闻标题时受传双方心理的特点。受众心理的视觉规律和受众心理选择规律,赋予新闻标题新的含义;标题发展史潜含着受众心理流变,制作标题时契合受众心理的方法。
The psychological characteristics of the recipient(readers)while reading news headlines are analysed by using principles in psychology. The laws of recipient psychology and the history of headlines development are also analyzed in this article.
出处
《渤海大学学报(哲学社会科学版)》
2004年第2期112-115,共4页
Journal of Bohai University:Philosophy & Social Science Edition