摘要
2月12日晚,亚马逊公司派出的高级副总裁等一行5人悄然抵达北京。而他们此行的主要的拜访对象,正是立志要成为“中国亚马逊”的卓越和当当。
Like a flower never withering, retail is a flourishing business nowadays. Compared to the channels of traditional retail in any area, network retail is a business growing much more rapidly. And there is still a large room for growth, which is fascinating for businessmen to imagine its future in terms of margins and sizes.It is noteworthy that the sales of standardized cultural products, such as books and audiovisual items, are expanding at high speed in Chinese market. In 2003, the sales of real-copyright audiovisual products by Joyo and Dangdang, two biggest network retailers in China, are about RMB 100 millions. Both have taken considerable shares of the RMB2 billions market. It takes only two years for them to reach that goal.In the book market with less impact by pirate copies, the revenues of both companies are also close to RMB 100 millions. Can they make greater success? Chinese book market is a RMB 100 millions gold mine. If the two companies could have a 5% of the market one day, their shar them carefully, we would find it inspiring how Joyo and Dangdang—two companies with nearly the same business model, size of sales, categories of products and customers — operate and compete each other. Under the special social background and the unique business environment in China, the stories of them as enterprises growing rapidly are very typical. Will an Amazon-like retail giant stand out of such firms in China ten years afterward? What will be the trajectories of the'twin' in the period?
