摘要
市场经济条件下 ,理论期刊何去何从是摆在每个期刊社面前的一个重大问题 ,继续延袭计划经济时期的办刊方法显然是行不通的。只有彻底改变观念 ,大胆创新 ,突出特色 ,提高刊物品位 ,搞好期刊营销策划 ,以扩大期刊的知名度。
Under the market economy condition,it is an important issue in front of each eriodical society what course should follow for the theory periodical,the method is obviously impractical that the ones that continue following planned economy period to run a periodcal.Only to change the idea completely bold in blazing new tralis,stress the characteristic,improve the grade of the publication,do the marketing plan of the periodical well can we expand the poularity,good reputation degree and social influencec power of the periodical.
出处
《齐齐哈尔大学学报(哲学社会科学版)》
2004年第3期140-141,共2页
Journal of Qiqihar University(Philosophy & Social Science Edition)
关键词
理论期刊
期刊社
编辑
策划
Theory Periodical
periodical society
editor
plan