我国游泳业中的保险问题之研究

The Research on the Insurance of Swimming Industry in China

随着体育产业的发展,各大保险公司竞相涉足体育保险领域,抢占体育保险中的地盘。游泳中的保险作为体育保险的一部分,是体育保险中较有潜力和较有市场的一大块。本文立足于我国游泳业中的保险实际,分析影响游泳中的保险发展的原因,探寻促进我国游泳业中的保险发展的对策。

With the development of the sports industry, major insurance companies compete in the field of sports insurance, trying to take one part of the 'cake'. As a part of the sports insurance, swimming insurance is a major one with high potential and good market. On the basis of the domestic insurance state of the swimming industry, this paper analyzes the causes that influence the development of the swimming insurance and try to find the way of promoting the development of the swimming insurance of our country.