用主成分分析法优化高速公路顾客评价指标体系

Application of Principle Component Analysis in Optimizing Customer Evaluation Index System for Expressway Traveling Service Quality

在高速公路营运服务中,要对服务质量作出客观、公正、公平的评价,必须从顾客评价、企业评价和专家评价三方面进行。其中顾客评价是一个最主要的方面,而选择主成分分析法可以筛选、合并评价指标,提高指标质量,保证评价的有效性,达到优化高速公路营运服务质量顾客评价指标体系的目的。

During expressway traffic service,we must evaluate by customer,enterprise and export that will be fair and just.Among them,if we optimize the principle analysis method would choose and merge the evaluation index and enhance the quality to ensure it effective.It will be getting in optimizing cus-tomer evaluation index system for expressway traveling service quality.