摘要
绿色壁垒往往成为国际贸易战中的重要手段。因此我们必须研究其特点 ,了解其实质 ,特别是在我国加入 WTO后的新形势下 ,应采取相应对策积极开展绿色营销 ,突破绿色壁垒 。
Green wall sometimes acts as an important means in international trade. Therefore, it is a must to study its characteristics and know its essence. In the new situation in which China enters WTO, coping measures need to be taken to implement green marketing, break through the green wall so as to strengthen the competitive power of China's enterprises and promote a better development of China's foreign trade.
出处
《重庆邮电学院学报(社会科学版)》
2004年第4期30-33,共4页
Journal of Chongqing University of Posts and Telecommunications
关键词
绿色壁垒
绿色营销
对策
green wall
green marketing
coping measures