我国老年人消费需求和老年消费品市场研究

Studies on Old People's Consumption Demands and Consumer Goods Market for Old People in China

随着老年人口数量的增加,老年人口的需求在社会总需求的比重也逐渐上升,为老年消费品市场的发展创造了良好的条件。但是我国老年消费品市场的现状却与这种发展趋势不相适应。因此,我们应当看到老年消费品市场的规模和增长潜力,重视并大力发展老年消费品市场。

With increasing of the aged population, the proportion of the olders' consuming demands also rise in the societies' gross demands. And this creat good conditions for the development of the olders' consumable market. But its' actualities isn't in accordance with this trends. We should see its' scales and increasing potential, and develop the olders' consumable market.