摘要
本文运用信息经济学理论和方法对职业竞技体育市场逆向选择和道德风险及其影响进行了分析,并提出了相应的 解决措施,对规范我国职业竞技体育市场,提高竞技体育水平具有重要意义。
The Purpose of this paper is to apply the theory and way of information economics to analyze the adverse selection and moral hazard of professional competitive sports market and give solution, which is important to standard professional competitive sports market and improve professional competitive sports level
出处
《广州体育学院学报》
北大核心
2004年第3期10-14,共5页
Journal of Guangzhou Sport University
关键词
职业竞技体育
逆向选择
道德风险
对策
professional competitive sports
adverse selection
moral hazard
solution
