摘要
学校外部公共关系管理属于教育管理学研究范畴,目前对此系统研究较少,此文试图作一些尝试性探索。研究范围主要包括:一是学校外部公共关系涵义;二是学校外部公共关系的意义;三是学校外部公共关系特点;四是学校外部公共关系公众对象、对策;五是学校外部公共关系操作程序。
The external public relations of school was part of the educational management theory. The author was talking about the conception, significance, characteristic, the public object, the public countermeasure, and the operation sequence to the external public relations of school.
