摘要
城市标识的灵魂在于创意 ,创意的内涵在于文化 标识作为一种特定的视觉符号 ,是城市形象、特征、文化的综合和浓缩 ,城市标识设计是伴随着经济的发展而发展的 中国的改革开放使城市旧貌换了新颜 ,标识的发展更为城市文化锦上添花 在知识经济占据主导地位的今天 ,对城市标识设计的知识性、前瞻性都提出了更多的要求 因此 ,城市标识设计应规范化统筹管理 ,精心打造城市标识样板街 。
The soul of city sign lies in creative idea, and the intension of creative idea lies in culture. Sign, as a sort of specifically seeing mark, is a synthetic and concentrate of city figure, characteristic and culture.Design of city sign is developed with economical grows. The reforming and opening of China makes city old look have change new face. The development of sign makes our city cultural add flower on brocade. Today, in knowledge economy as a dominant position, many requests are put forward for city sign's knowledge and preceding. So design of city sign should standardize and plan as a whole management, and should carefully build pattern street of city sign, city's figure and position are favorable shaped and raised.
基金
西安市软科学研究计划项目 (R2 0 0 3 62 )