高技术条件下新闻舆论战的内涵及启示

About War of Press and Consensus under the Background of High-tech Warfare

高技术条件下新闻舆论战的内涵有四:一是信息传播流量、信息传播手段、信息传播平台的非对称性抗衡;二是舆论战在战略谋划、战役组织、战术进攻等多个层次的整体较量;三是传媒武器在网络、卫星电视等现代信息技术领域的科技对抗;四是新闻舆论管控手段在军事保密与舆论引导中的软硬交锋。国际化传播环境的变化,大众传媒的发展,战争形态的演变,作战样式的创新,都使高技术条件下的新闻舆论战具有了全新的意义。

Under the background of high-tech warfare, the connotation of war of press and consensus includes four contents. The first is asymmetric rivalry of information transmission flow, information transmission means and information transmission platform. The second is war of press and consensus fighting in strategy design, battle organization and tactics aggression. The third is scientific struggle of press weapon in modern information technology field, such as INTERNET, secondary planet and TV. The fourth is flexible and forcible fighting of press and consensus control means in military secrecy and consensus guidance. The change of international transmission environment, the development of mass media, the evolvement of warfare conformation and the innovation of battle mode embody new significance for war of press and consensus under the background of high-tech warfare.