大学生社会阶层、自尊及炫耀性消费的关系研究

Research on the Relationship among College Students’ Social Class, Self-Esteem and Conspicuous Consumption

目的:主要探究大学生社会阶层、自尊及炫耀性消费的关系。方法:采用问卷调查法,使用陆学艺的“十大阶层”量表、自尊量表、自尊不稳定性量表及炫耀性消费量表调查了264名在校大学生。结果:性别在人际调解维度中存在显著差异;大学生客观社会阶级与炫耀性消费呈显著正相关;自尊不稳定性与自尊水平、炫耀性消费呈显著正相关;自尊水平与物质主义、人际调解呈显著正相关;社会阶级和自尊不稳定性对炫耀性消费具有直接预测作用。结论:自尊不稳定性可以直接影响炫耀性消费;社会阶级可以直接影响炫耀性消费。

Purpose: It mainly explores the relationship between college students’ social class, self-esteem, and conspicuous consumption. Methods: Using a questionnaire survey, 264 undergraduates were surveyed using Lu Xueyi’s “Top Ten Class” scale, self-esteem scale, self-esteem instability scale and conspicuous consumption scale. Results: There were significant differences in gender in the interpersonal mediation dimension. The objective social class of college students was significantly positively correlated with conspicuous consumption;self-esteem instability was significantly correlated with self-esteem level and conspicuous consumption. The level of self-esteem was significantly correlated with materialism and interpersonal mediation;social class and self-esteem instability had a direct predictive effect on conspicuous consumption. Conclusion: Self-esteem instability had a direct impact on conspicuous consumption;the social class had a direct impact on conspicuous consumption.