“强弱关系”对大学生社交媒体自我呈现的影响

The Impact of “Strong and Weak Ties” on College Students’ Self-Presentation on Social Media

社交媒体自我呈现是指个体为了建立或维护自身形象,通过社交媒体发布状态、分享心情等方式去有意或无意改变他人对自己看法的行为,是大学生在线自我同一性探索的主要形式。研究者发现大学生在使用不同的社交媒体时会呈现多个不同的自我,即使相同社交媒体所展示的自我也存在差异。其原因是面对不同的强弱关系,他们会产生不同的社交动机并且可以获得不同的社会支持与社交资源。未来研究可以采用追踪设计考察社交媒体自我呈现的发展趋势并探究强弱关系在不同发展阶段所起的作用或采用实验的方式验证强弱关系对大学生社交媒体自我呈现的影响。

Self-presentation on social media refers to the behavior that individuals intentionally or unintentionally change others’ views on themselves by posting status and sharing mood on social media. The purpose of it is to establish or maintain their own image. It is a major form of online self-identity exploration for college students. The researchers found that college students would present multiple different selves when using different social media, even if the same social media will be used to present different selves. The reason is that in the face of different strong and weak ties, they will have different social motives and can obtain different social support and social resources. In future studies, tracking design can be adopted to investigate the development trend of social media self-presentation and explore the role of strong and weak ties in different stages of development, or using experiment to verify the impact of strong and weak ties on college students' social media self-presentation.