浅析黄海电影海报设计中中国传统文化元素的运用

Analysis on the Application of Traditional Chinese Cultural Elements in the Design of Yellow Sea Movie Poster

中国设计师黄海,专注于电影海报的设计与制作,近年来以一系列优秀的电影海报在国内脱颖而出。其电影海报设计将中国传统文化元素与电影主题完美融合,吸引了观众的目光。本文将从中国传统文化元素的汉字、色彩以及图案为切入点,分析在不同的电影海报中,设计师黄海在电影主题的前提下如何使中国传统文化元素与现代流行设计风格相结合,深入体会中国传统文化在电影海报设计中的独特魅力。

Chinese designer Huang Hai, who focuses on the design and production of movie posters, has stood out in China in recent years with a series of excellent movie posters. Its film poster design perfectly integrates traditional Chinese cultural elements with the film theme, attracting the audience’s at-tention. This paper will start from the Chinese characters, colors and patterns of traditional Chinese cultural elements, analyze how designer Huang Hai combines traditional Chinese cultural elements with modern popular design styles in different movie posters under the premise of movie themes, and deeply understand the unique charm of traditional Chinese culture in movie poster design.