对旅游与语言文化建设的思考

Thoughts on the Construction of Tourism & Language Culture

旅游活动与文化交流,离不开语言文化的建设。由于诸多原因,涉及中外语言文化的解读与翻译存在不少问题。随着全球化和“一带一路”倡议的推进,随着旅游业迅速发展,旅游业的基础建设刻不容缓。本文仅从旅游语言文化基础的角度作一简要阐述,并对旅游文化名录体系的建立提出思考。

In tourism activities and cultural communications, language culture is of great significance. How-ever, for some reasons there have existed many problems regarding the interpretation of lan-guage culture. With the steady advancement of the economic globalization and the Belt &Road Initiative as well as the rapid development of the tourism industry at home and abroad, the capital construction of the tourism industry has become so urgent today. This paper gives a brief discussion on how to improve the capital construction or soft power of the tourism industry.