刍议大学生“网红”负面效应及教育引导策略

On the Negative Effects of College Students “Online Celebrity” and the Educational Guidance Strategies

随着自媒体行业的飞速发展,各种形式的网红也随之得到了广大网民的高度关注,并且这种现象具有进一步发展的趋势。与此同时,由于大学生的适应性和可塑性非常强,这也导致了相对于其它人群来说,大学生对于网红现象更加关注,从而使得能够对于其价值观、道德观等产生深刻的影响。本文基于以上情况,对于网红现象导致大学生的负面效应进行分析,并且有针对性地提出了如何化解负面效应的建议。

With the rapid development of the we-media industry, various forms of online celebrity have also been highly concerned by the majority of netizens, and this phenomenon has a trend of further development. At the same time, due to the strong adaptability and plasticity of college students, this has also led to college students paying more attention to the phenomenon of online celebrity than other people, which can have a profound impact on their values, ethics, etc. Based on the above situation, this paper analyzes the negative effects of online celebrity phenomenon on college students, and puts forward suggestions on how to resolve the negative effects.