农村电商赋能贵州乡村发展

Empowering the Development of Rural E-Commerce in Guizhou through Rural Revitalization

贵州得天独厚的生态环境为不同类型的农产品提供优质的生产条件。同时,受特殊地理因素的限制,贵州大多数地区发展较为落后。在乡村振兴背景下,贵州农村电子商务是贵州乡村实现全面振兴的重要途径,为实现“黔货出山”提供强有力的支撑。本文以贵州农村电商为主要研究对象,首先从基础设施、政策以及特色农产品优势着手分析当前贵州农村电商发展现状,进而指出其存在的问题及阻碍因素,在此基础上,最后针对性提出未来贵州农村电商发展具体路径规划。Affected by unique geographical conditions, most regions in Guizhou Province are relatively underdeveloped. However, Guizhou’s exceptional ecological environment provides favorable production conditions for various types of agricultural products. Against the backdrop of rural revitalization, rural e-commerce in Guizhou has emerged as a crucial pathway for the province’s villages to achieve comprehensive revitalization, offering robust support for the initiative of “Bringing Guizhou’s Agricultural Products to the Market.” Focusing on rural e-commerce in Guizhou, this paper analyzes the current development status of rural e-commerce in Guizhou from the perspectives of infrastructure, policies, and the advantages of characteristic agricultural products. Subsequently, it identifies existing problems and obstacles. Based on these insights, specific roadmaps for the future development of rural e-commerce in Guizhou are proposed.