基于语料库的中国形象研究——以加拿大主流媒体对北京冬奥会的报道为例

A Corpus-Based Study on China Image: Taking Canadian Mainstream Media’s Coverage of the Beijing Winter Olympics as an Example

本研究以加拿大主流媒体在2022年北京冬季奥运会期间对中国的新闻报道为研究对象,通过自建新闻语料库,将语料库分析法与文本分析法相结合对主题词列表和搭配词进行分析,解读加拿大主流媒体对中国形象构建的倾向和特点。研究发现:加拿大主流媒体在北京冬奥会期间的报道中的中国形象有国富民强、友善亲和、积极向上的一面,同时也在政治社会等领域对中国有误解和偏见。

The study takes the Canadian mainstream media coverage of the 2022 Beijing Winter Olympics as the research object. Based on the corpus analysis and text analysis, it analyses the key word list and the collated word and interprets the tendency and characteristics of Canadian mainstream media’s construction of China image by building news corpus. It is found that China image among Canadian mainstream media coverage is prosperous, friendly and positive, but there is also misunderstand-ing and prejudice.