摘要
在健康中国建设的大背景下,健康旅游成为旅游业转型升级的新热点。乡村健康旅游作为健康旅游的组成部分,具有城市旅游不可替代的作用和发展空间。本论文以云南省昆明市周边乡村健康旅游为调查点进行实证研究,通过问卷调查分析了乡村健康旅游市场需求状况及乡村健康旅游开发的制约因素,本文将针对以上因素,对昆明市乡村健康旅游建设进行分析研究,运用和谐管理理念从“和则”、“谐则”等方面对昆明乡村健康旅游的未来提出了发展策略,并以此作为其他省市的借鉴。
In the context of the construction of a healthy China, healthy tourism has become a new hot spot in the transformation and upgrading of the tourism industry. As a part of health tourism, rural health tourism has an irreplaceable role and development space for urban tourism. This thesis conducts an empirical study on rural health tourism in Kunming, Yunnan Province as the survey point, and analyzes the market demand for rural health tourism and the restrictive factors of rural health tourism development through questionnaire surveys. The construction conducts analysis and re-search, and uses the harmonious management concept to propose development strategies for the future of Kunming’s rural health tourism from the aspects of “He principle” and “Xie principle”, and use this as a reference for other provinces and cities.
出处
《现代管理》
2021年第2期135-145,共11页
Modern Management