摘要
低碳环保和汽车电气化是全球发展大趋势,新能源汽车顺应了国家低碳发展的战略目标。我国新能源汽车产业发展道路上挑战与机遇并存,文章使用波特五力模型分析了中国新能源汽车行业的竞争环境,同时选取国内行业新势力小鹏汽车和蔚来汽车进行财务指标比较,试图为我国新能源汽车行业的未来发展提供思路。
Low-carbon environmental protection and automobile electrification are the global development trends, and new energy vehicles comply with the national low-carbon development strategic goals. The paper analyzes the competitive environment of China’s new energy automobile industry by using Michael Porter’s Five Forces Model. At the same time, select domestic industry new force Xpeng automobile and NIO automobile to compare the financial indicators, trying to provide ideas for the future development of China’s new energy vehicle industry.
出处
《现代管理》
2022年第11期1482-1491,共10页
Modern Management
