人工智能创作面临的法律问题及平台监管责任——以爆火“AI孙燕姿”为例

Legal Issues and Platform Supervision Responsibilities Faced by Artificial Intelligence Creation—Taking “AI Stefanie Sun” as an Example

人工智能业将技术创新与文化创作相结合,在给我们带来新奇体验的同时也产生了诸多侵权问题。本文以爆火的“AI孙燕姿”为例,分析出这种未经歌手本人许可的声音及视频肖像替换侵犯了歌手的肖像权、名誉权以及词曲作者的著作权,而平台也应为不合理推送和监管不力承担过错责任。为促进AI行业的有序发展本文还提供了对法律法规改进和增设、加强用户自律和自我保护意识、明确平台注意义务和监管义务三点可行性解决途径。

The artificial intelligence industry combines technological innovation with cultural creation, which brings us novel experience but also produces many infringement problems. Taking the popular “AI Stefanie Sun” as an example, this paper analyzes that the replacement of voice and video portraits without the permission of the singer violates the right of portrait and reputation of the singer, and the platform should also bear the fault responsibility for unreasonable push and ineffective supervision. In order to promote the orderly development of the AI industry, this paper also provides three feasible solutions to improve and add laws and regulations, strengthen user self-discipline and self-protection awareness, and clarify the platform’s duty of care and regulatory obligations.