“慧学习”平台在中职《网络营销基础》课程中的教学实践研究

Research on the Teaching Practice of “Hui Xue Xi” Platform in the Course of Network Marketing Fundamentals in Secondary Vocational Schools

随着现代教育技术的不断发展,信息技术被深深地融入到教学过程中,形成了不少新的教学平台,“慧学习”就是其中一个新的教学平台。翻转课堂是将“知识传递”与“知识内化”倒置,其目的就在于培养学生的自主学习能力,这种教学方法是否能在中职学校开展,是一个非常值得研究的问题,对中职学校的教学改革有着重要的现实意义。通过将“慧学习”平台引入到中职学校的《网络营销基础》课程中,开展相关的教学实践,验证了翻转课堂教学在中职学校开展是可行的。翻转课堂在增强中职学生的自主学习方面,效果不是很明显,说明在这方面还需要进一步地改进。

With the continuous development of modern education technology, information technology has been deeply integrated into the teaching process, and many new teaching methods have been formed. “Hui Xue Xi” is one of the new teaching platforms. Flipped classroom is the reverse of “knowledge transfer” and “knowledge internalization”. Its purpose is to cultivate students’ autonomous learning ability. Whether this teaching method can be carried out in secondary vocational schools is a question worthy of research. The school’s teaching reform has important practical significance. By introducing the “Hui Xue Xi” platform into the course of Network Marketing Fundamentals in secondary vocational schools, and carrying out relevant teaching practices, it has been verified that flipped classroom teaching is feasible in secondary vocational schools. The effect of flipped classrooms in enhancing the autonomous learning of secondary vocational students is not very obvious, indicating that further improvements are needed in this regard.