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商务华语学习者需求分析

Learner's Needs Analysis in Business Chinese
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摘要 由於学习商务华语的人数逐年增加,顺应这股潮流,相关教材的编辑开发也呈现空前的盛况。不过,这些教材多以编写者虚拟情境为主题设计课程内容,鲜见以华语学习者的需求角度来设计课程内容。因此,笔者以华语学习者为对象设计问卷,徵询并蒐集学习者对商务华语的学习动机,以及想要学习的主题范畴、工作类别、课程内容等,藉以了解学习者的需求。并从中分析学习者需求与现有教材之间的落差,以提供今後教材编辑上的一个参考方向。 Due to the increase in the population of those who are learning Business Chinese every year, materials development related to textbooks seems to be thriving along with stream. Editors under fictitious situation, however, instead of the learners' requirement, design these textbooks. The study, therefore, will probe and collect the learning motivation of Business Chinese by redesigning questionnaire for the learners, in order to meets their need such as subject category, work category, curriculum content, etc. The analysis of gap between learners' need and existing teaching materials will be the reference resource for editing textbooks in future.
关键词 商務華語 需求分析 學習動機 商務華語教材 商務文件 Business Chinese demand analysis learning motivation teaching materials of Business Chinese commercial document

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