中医药健康旅游产业发展研究

Summary about the Development Research of Healthy Tourism Industry in Traditional Chinese Medicine

中医药作为我国独特的卫生资源、潜力巨大的经济资源、具有原创优势的科技资源、优秀的文化资源和重要的生态资源,在经济社会发展中发挥着重要作用~[1]。从发展中医药健康旅游产业的前提和背景出发,论述中医药健康旅游的概念及开发具有区域特色的中医药健康旅游的涵义与必要性。分析目前国内中医药健康旅游的发展现状和现阶段发展过程中存在的问题,并针对问题提出建设性意见,以促进中医药健康旅游产业的进一步发展。

Traditional Chinese Medicine which is treated as a unique health resource in China,and economic resources with great potential,meanwhile as science and technology resources with original advantages,as well as excellent cultural resources plays an important role in the economic and social development.This text which embarks from the development of the Traditional Chinese Medicine health tourism industry's premise and background discusses health tourism concept of Traditional Chinese Medicine and the meaning and necessity of exploiting health tourism with regional characteristics.Meanwhile,it analyzes the current development situation and some problems in the development of the health tourism of Traditional Chinese Medicine in China.In view of the problems,this paper puts forward constructive suggestions to promote the further development of Chinese Medicine health tourism industry.