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Market Positioning Analysis of CJ Brand Fitness Equipment
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作者 bohan liu Yuying Li +2 位作者 Ping Yu Jiayue Zhou Kang Fang 《Proceedings of Business and Economic Studies》 2024年第2期89-94,共6页
CJ Health Technology Co.has been an export-oriented supplier of fitness equipment,boasting leading technology innovation and manufacturing capabilities.However,in the process of expanding into the domestic market,the ... CJ Health Technology Co.has been an export-oriented supplier of fitness equipment,boasting leading technology innovation and manufacturing capabilities.However,in the process of expanding into the domestic market,the challenges of unclear market positioning and lack of brand awareness have emerged as major obstacles.To address these issues,a SWOT analysis was conducted to explore a suitable market positioning strategy for the CJ brand.The analysis reveals that the market demand for commercial fitness equipment is relatively saturated,with fierce competition.In contrast,the home fitness market represents a new blue ocean with promising development opportunities for the CJ brand.Leveraging excellent product quality,stringent quality control measures,and innovation-driven cutting-edge technology,it is recommended that CJ brand fitness equipment target young customers aged between 25 and 35 years old.Additionally,vigorously developing the home fitness product line is proposed to capitalize on this burgeoning market segment. 展开更多
关键词 Fitness equipment Brand planning Market positioning SWOT
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Random Subspace Learning Approach to High-Dimensional Outliers Detection 被引量:1
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作者 bohan liu Ernest Fokoué 《Open Journal of Statistics》 2015年第6期618-630,共13页
We introduce and develop a novel approach to outlier detection based on adaptation of random subspace learning. Our proposed method handles both high-dimension low-sample size and traditional low-dimensional high-samp... We introduce and develop a novel approach to outlier detection based on adaptation of random subspace learning. Our proposed method handles both high-dimension low-sample size and traditional low-dimensional high-sample size datasets. Essentially, we avoid the computational bottleneck of techniques like Minimum Covariance Determinant (MCD) by computing the needed determinants and associated measures in much lower dimensional subspaces. Both theoretical and computational development of our approach reveal that it is computationally more efficient than the regularized methods in high-dimensional low-sample size, and often competes favorably with existing methods as far as the percentage of correct outlier detection are concerned. 展开更多
关键词 HIGH-DIMENSIONAL Robust OUTLIER DETECTION Contamination Large p Small n Random Subspace Method Minimum COVARIANCE DETERMINANT
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Involvement of C2H2 zinc finger proteins in the regulation of epidermal cell fate determination in Arabidopsis 被引量:7
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作者 An Yan Minjie Wu +4 位作者 Yongqin Zhao Aidong Zhang bohan liu John Schiefelbein Yinbo Gan 《Journal of Integrative Plant Biology》 SCIE CAS CSCD 2014年第12期1112-1117,共6页
Cell fate determination is a basic developmental process during the growth of multicellular organisms.Trichomes and root hairs of Arabidopsis are both readily accessible structures originating from the epidermal cells... Cell fate determination is a basic developmental process during the growth of multicellular organisms.Trichomes and root hairs of Arabidopsis are both readily accessible structures originating from the epidermal cells of the aerial tissues and roots respectively, and they serve as excellent models for understanding the molecular mechanisms controlling cell fate determination and cell morphogenesis. The regulation of trichome and root hair formationis a complex program that consists of the integration of hormonal signals with a large number of transcriptional factors, including MYB and b HLH transcriptional factors.Studies during recent years have uncovered an important role of C2H2 type zinc finger proteins in the regulation of epidermal cell fate determination. Here in this minireview we briefly summarize the involvement of C2H2 zinc finger proteins in the control of trichome and root hair formation in Arabidopsis. 展开更多
关键词 C2H2 cell fate determination root hair trichome zinc finger protein
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