目的:系统评价生育信息支持对育龄期癌症病人生育忧虑水平的影响。方法:系统检索PubMed、EMbase、the Cochrane Library、CINAHL、Web of Science、中国知网、维普数据库、万方数据库、中国生物医学文献数据库中关于生育信息支持对育龄...目的:系统评价生育信息支持对育龄期癌症病人生育忧虑水平的影响。方法:系统检索PubMed、EMbase、the Cochrane Library、CINAHL、Web of Science、中国知网、维普数据库、万方数据库、中国生物医学文献数据库中关于生育信息支持对育龄期癌症病人生育忧虑影响的随机对照试验与类试验研究,检索时限为建库至2023年4月,使用RevMan 5.4软件进行Meta分析。结果:共纳入10篇文献,其中,随机对照试验7篇,类试验3篇,涉及883例病人。Meta分析结果显示,生育信息支持能增加育龄期癌症病人的生育知识[SMD=0.27,95%CI(0.10,0.44),P=0.002],减轻生育忧虑[SMD=-2.23,95%CI(-3.21,-1.26),P<0.00001],改善生育相关决策冲突[MD=-9.85,95%CI(-13.27,-6.44),P<0.00001],但对减轻育龄期癌症病人生育相关决策后悔的效果有限。结论:生育信息支持有助于提高育龄期癌症病人的生育知识,降低病人的生育忧虑水平、生育相关决策冲突。展开更多
在以往的品牌社区中,人们通常因某个共同喜爱的品牌而参与这类社区的活动,与品牌的联系通常在社区形成之前。而本文则是考虑品牌如何进入已经形成的虚拟支持社区,在一个所有人都为某个共同的目标而努力的小组中提供支持,以此来获得口碑...在以往的品牌社区中,人们通常因某个共同喜爱的品牌而参与这类社区的活动,与品牌的联系通常在社区形成之前。而本文则是考虑品牌如何进入已经形成的虚拟支持社区,在一个所有人都为某个共同的目标而努力的小组中提供支持,以此来获得口碑和为品牌创造价值。本文招募Facebook睡前拖延小组成员,进行一个阶段的干预实验,探讨品牌进入虚拟支持社区为想要实现某个目标的群体提供信息上的支持以此来提供信息价值,是否能够提高个体感知到的信息支持,并进而增加对产品的购买意愿。此外,研究还将探讨不同品牌类型对该方式的效果是否有影响。In traditional brand communities, people typically engage in activities within these communities because of a shared admiration for a particular brand, with the connection to the brand usually forming before the community itself. This study, however, explores how a brand can integrate into an already established virtual support community and provide support to a group united by a common goal, thereby gaining word-of-mouth and creating value for the brand. This article recruits members of the Facebook Bedtime Procrastination Group to conduct a stage intervention experiment, exploring whether brands entering virtual support communities can provide information support to groups who want to achieve a certain goal in order to provide information value, and whether it can increase individuals’ perceived information support and thus increase their willingness to purchase products. Additionally, the study will examine whether the effectiveness of this approach varies with different types of brands.展开更多
文摘在以往的品牌社区中,人们通常因某个共同喜爱的品牌而参与这类社区的活动,与品牌的联系通常在社区形成之前。而本文则是考虑品牌如何进入已经形成的虚拟支持社区,在一个所有人都为某个共同的目标而努力的小组中提供支持,以此来获得口碑和为品牌创造价值。本文招募Facebook睡前拖延小组成员,进行一个阶段的干预实验,探讨品牌进入虚拟支持社区为想要实现某个目标的群体提供信息上的支持以此来提供信息价值,是否能够提高个体感知到的信息支持,并进而增加对产品的购买意愿。此外,研究还将探讨不同品牌类型对该方式的效果是否有影响。In traditional brand communities, people typically engage in activities within these communities because of a shared admiration for a particular brand, with the connection to the brand usually forming before the community itself. This study, however, explores how a brand can integrate into an already established virtual support community and provide support to a group united by a common goal, thereby gaining word-of-mouth and creating value for the brand. This article recruits members of the Facebook Bedtime Procrastination Group to conduct a stage intervention experiment, exploring whether brands entering virtual support communities can provide information support to groups who want to achieve a certain goal in order to provide information value, and whether it can increase individuals’ perceived information support and thus increase their willingness to purchase products. Additionally, the study will examine whether the effectiveness of this approach varies with different types of brands.
