As the rapid development of modem society and the commodity economy, goods of each enterprise must through the competition to sales of commodities in the market have a foothold. Now the product packaging design requir...As the rapid development of modem society and the commodity economy, goods of each enterprise must through the competition to sales of commodities in the market have a foothold. Now the product packaging design requires not only simple packaging. but need to highlight the design sense, using a different visual language to convey product information to consumers, will also promise to consumers is conveyed. To the consumer＇s emotional experience as the main design starting point, only the value of the product itself into the purchase value of consumers, so as to reflect the role and value of the design. Now we are facing the problem is how to promote the sale of products through the design of product packaging, so that consumers have a strong desire to buy.展开更多
The tea packing design occupies the important position in the field of the graphic design. A successful tea packing design can affect the consumers＇ desire to buy. In this article, from the tea packaging colors, form...The tea packing design occupies the important position in the field of the graphic design. A successful tea packing design can affect the consumers＇ desire to buy. In this article, from the tea packaging colors, forms, shapes and so on, the author discusses the vision, touch, taste and other sensory stimulation, and analyzes the relationship between the constituent elements including the emotional factors and the psychological needs of the consumers, as well as the packaging design.展开更多
文摘As the rapid development of modem society and the commodity economy, goods of each enterprise must through the competition to sales of commodities in the market have a foothold. Now the product packaging design requires not only simple packaging. but need to highlight the design sense, using a different visual language to convey product information to consumers, will also promise to consumers is conveyed. To the consumer＇s emotional experience as the main design starting point, only the value of the product itself into the purchase value of consumers, so as to reflect the role and value of the design. Now we are facing the problem is how to promote the sale of products through the design of product packaging, so that consumers have a strong desire to buy.
文摘The tea packing design occupies the important position in the field of the graphic design. A successful tea packing design can affect the consumers＇ desire to buy. In this article, from the tea packaging colors, forms, shapes and so on, the author discusses the vision, touch, taste and other sensory stimulation, and analyzes the relationship between the constituent elements including the emotional factors and the psychological needs of the consumers, as well as the packaging design.
