在数字化时代背景下,平台经济迅速崛起,成为推动全球经济增长的重要力量。然而,随着电商平台的蓬勃发展,自我优待行为频发,对市场竞争环境造成了严重影响。针对电商平台自我优待行为的问题,可以采用法律分析、案例研究和比较法研究的方...在数字化时代背景下,平台经济迅速崛起,成为推动全球经济增长的重要力量。然而,随着电商平台的蓬勃发展,自我优待行为频发,对市场竞争环境造成了严重影响。针对电商平台自我优待行为的问题,可以采用法律分析、案例研究和比较法研究的方法,从竞争法的角度出发,深入剖析了自我优待行为的表现形式、产生原因及其对市场的影响。在此基础上,提出一套有效的规制机制,包括完善相关法律法规、加强监管力度、提高违规成本以及鼓励行业自律等方面。In the era of digitalization, the platform economy has risen rapidly, becoming a crucial force driving global economic growth. Nevertheless, along with the vigorous development of e-commerce platforms, self-preferencing behaviors have frequently emerged, significantly impacting the market competition environment. To address the issue of self-preferencing by e-commerce platforms, methods such as legal analysis, case studies, and comparative law research can be employed. From the perspective of competition law, these methods delve into the manifestations, underlying causes, and market impacts of self-preferencing behaviors. Based on this analysis, an effective regulatory mechanism is proposed, encompassing enhancing relevant laws and regulations, strengthening supervision, raising the cost of violations, and fostering industry self-discipline.展开更多
平台自我优待行为是平台在大数据、算法等加持下的新型垄断行为,自我优待不同于传统企业的垄断行为,该行为有着更为隐蔽且难以界定难以取证等特点。虽然说是新型垄断行为,但是其对经济秩序、市场竞争破坏却不容小觑。近年来,随着数字经...平台自我优待行为是平台在大数据、算法等加持下的新型垄断行为,自我优待不同于传统企业的垄断行为,该行为有着更为隐蔽且难以界定难以取证等特点。虽然说是新型垄断行为,但是其对经济秩序、市场竞争破坏却不容小觑。近年来,随着数字经济的发展,平台自我优待行为层出不穷,对平台自我优待行为的研究迫在眉睫。鉴于此,本文将从平台自我优待为切口,探索分析我国企业平台自我优待规制现状,并在新修订的《反垄断法》体系下,结合新修订的具体条文,分析了我国目前在规制平台自我优待行为的困境,例如难以认定自我优待的界限、缺乏体系规制框架、未建立有效的事前监管机制等,同时通过比较法的研究,为完善规制平台自我优待行为提供了一定的建议。Platform self-preferential behavior is a new type of monopolistic behavior facilitated by big data, algorithms, and other technologies. Unlike the monopolistic practices of traditional enterprises, self-preferential behavior is more covert, harder to define, and difficult to obtain evidence for. Although it is a new form of monopolistic behavior, its detrimental impact on economic order and market competition cannot be underestimated. In recent years, with the development of the digital economy, platform self-preferential behavior has been emerging frequently, making research on this issue urgent. In light of this, this paper will use platform self-preferential behavior as a focal point to explore and analyze the current state of regulation of such behavior by enterprises in China. Under the newly revised “Anti-Monopoly Law”, and by examining the specific new provisions, this paper analyzes the current challenges in regulating platform self-preferential behavior in China, such as the difficulty in defining the boundaries of self-preferential behavior and the lack of a systematic regulatory framework. Additionally, through comparative legal research, the paper provides certain suggestions for improving the regulation of platform self-preferential behavior.展开更多
文摘在数字化时代背景下,平台经济迅速崛起,成为推动全球经济增长的重要力量。然而,随着电商平台的蓬勃发展,自我优待行为频发,对市场竞争环境造成了严重影响。针对电商平台自我优待行为的问题,可以采用法律分析、案例研究和比较法研究的方法,从竞争法的角度出发,深入剖析了自我优待行为的表现形式、产生原因及其对市场的影响。在此基础上,提出一套有效的规制机制,包括完善相关法律法规、加强监管力度、提高违规成本以及鼓励行业自律等方面。In the era of digitalization, the platform economy has risen rapidly, becoming a crucial force driving global economic growth. Nevertheless, along with the vigorous development of e-commerce platforms, self-preferencing behaviors have frequently emerged, significantly impacting the market competition environment. To address the issue of self-preferencing by e-commerce platforms, methods such as legal analysis, case studies, and comparative law research can be employed. From the perspective of competition law, these methods delve into the manifestations, underlying causes, and market impacts of self-preferencing behaviors. Based on this analysis, an effective regulatory mechanism is proposed, encompassing enhancing relevant laws and regulations, strengthening supervision, raising the cost of violations, and fostering industry self-discipline.
文摘平台自我优待行为是平台在大数据、算法等加持下的新型垄断行为,自我优待不同于传统企业的垄断行为,该行为有着更为隐蔽且难以界定难以取证等特点。虽然说是新型垄断行为,但是其对经济秩序、市场竞争破坏却不容小觑。近年来,随着数字经济的发展,平台自我优待行为层出不穷,对平台自我优待行为的研究迫在眉睫。鉴于此,本文将从平台自我优待为切口,探索分析我国企业平台自我优待规制现状,并在新修订的《反垄断法》体系下,结合新修订的具体条文,分析了我国目前在规制平台自我优待行为的困境,例如难以认定自我优待的界限、缺乏体系规制框架、未建立有效的事前监管机制等,同时通过比较法的研究,为完善规制平台自我优待行为提供了一定的建议。Platform self-preferential behavior is a new type of monopolistic behavior facilitated by big data, algorithms, and other technologies. Unlike the monopolistic practices of traditional enterprises, self-preferential behavior is more covert, harder to define, and difficult to obtain evidence for. Although it is a new form of monopolistic behavior, its detrimental impact on economic order and market competition cannot be underestimated. In recent years, with the development of the digital economy, platform self-preferential behavior has been emerging frequently, making research on this issue urgent. In light of this, this paper will use platform self-preferential behavior as a focal point to explore and analyze the current state of regulation of such behavior by enterprises in China. Under the newly revised “Anti-Monopoly Law”, and by examining the specific new provisions, this paper analyzes the current challenges in regulating platform self-preferential behavior in China, such as the difficulty in defining the boundaries of self-preferential behavior and the lack of a systematic regulatory framework. Additionally, through comparative legal research, the paper provides certain suggestions for improving the regulation of platform self-preferential behavior.
