As a Chinese proverb declares,"The beginningof wisdom is to call things by their right names."For an entrepreneur,the beginning of his success isto call his brand by a right name.A brand needs agood name as ...As a Chinese proverb declares,"The beginningof wisdom is to call things by their right names."For an entrepreneur,the beginning of his success isto call his brand by a right name.A brand needs agood name as much as the mankind does.A展开更多
The home-made refrigerators Qindao Libhaier that are warmly welcomed by consumers on China’s market, have been produced for ten years and have achieved high quality, high efficiency, high commercial reputation and hi...The home-made refrigerators Qindao Libhaier that are warmly welcomed by consumers on China’s market, have been produced for ten years and have achieved high quality, high efficiency, high commercial reputation and high profits. An unshakable principle for Haier products is seeking eminence, creating famous brandnames and adhering to high quality, and the fine quality product rate must be 100％. For the Haier Group, although it was late in starting, its展开更多
Nowadays, the Internet has influenced our lives in many different ways. It is reported by the Analysys that the smart home market scale hit CNY 140.4 billion in 2016, up 23.2% over 2015. Smart home is building automat...Nowadays, the Internet has influenced our lives in many different ways. It is reported by the Analysys that the smart home market scale hit CNY 140.4 billion in 2016, up 23.2% over 2015. Smart home is building automation for the house. It involves the control, automation of lighting, heating, air conditioning, security and so on. Smart home technology can not only make our lives more convenient but also help to improve the quality of our lives. After the Chinese Reform and Open-up, Haler .through the continuous product innovation, has become one of the biggest high tech companies across the world. Haier U-home is a series of solutions for the smart community, smart home, smart apartment and pension problems by means of RFID, wireless and sensor technologies. And it has already been put into application in several residential real estates. The purpose of this thesis is about to discuss the competitive strategic research of Haier U-home business in the Smart Home Market by using Michael Porter＇ s five forces model.展开更多
As we know, PACT (President's Advisory Committee on Future Technology) members of the IEC (International Electrotechnical Commission) used to be CTOs of large companies from only a few developed countries such as ...As we know, PACT (President's Advisory Committee on Future Technology) members of the IEC (International Electrotechnical Commission) used to be CTOs of large companies from only a few developed countries such as the United States, Germany and Japan. However, Haier Group has broken the ice since it entered the IEC/PACT commission in June 2005, lifting the curtain on international standardization of our national enterprises. And now, Haier is hosting the IEC/PACT annual conference in November 2007. Could you introduce it in detail?展开更多
The world’s first standard for dry burning-resistant gas stove developed by Haier,China’s giant of household appliance and China Association of Standardization was released in Wuhan and simultaneously in America,Aus...The world’s first standard for dry burning-resistant gas stove developed by Haier,China’s giant of household appliance and China Association of Standardization was released in Wuhan and simultaneously in America,Australia,Europe and Asia.It clearly defines such safety properties and technical requirements as dry burning-resistance and automatic stove shut-off,promoting the industry upgrading.In the past five years,after surveying the kitchen environments and cooking habits of 2 million users in 20 countries worldwide,展开更多
文摘As a Chinese proverb declares,"The beginningof wisdom is to call things by their right names."For an entrepreneur,the beginning of his success isto call his brand by a right name.A brand needs agood name as much as the mankind does.A
文摘The home-made refrigerators Qindao Libhaier that are warmly welcomed by consumers on China’s market, have been produced for ten years and have achieved high quality, high efficiency, high commercial reputation and high profits. An unshakable principle for Haier products is seeking eminence, creating famous brandnames and adhering to high quality, and the fine quality product rate must be 100％. For the Haier Group, although it was late in starting, its
文摘Nowadays, the Internet has influenced our lives in many different ways. It is reported by the Analysys that the smart home market scale hit CNY 140.4 billion in 2016, up 23.2% over 2015. Smart home is building automation for the house. It involves the control, automation of lighting, heating, air conditioning, security and so on. Smart home technology can not only make our lives more convenient but also help to improve the quality of our lives. After the Chinese Reform and Open-up, Haler .through the continuous product innovation, has become one of the biggest high tech companies across the world. Haier U-home is a series of solutions for the smart community, smart home, smart apartment and pension problems by means of RFID, wireless and sensor technologies. And it has already been put into application in several residential real estates. The purpose of this thesis is about to discuss the competitive strategic research of Haier U-home business in the Smart Home Market by using Michael Porter＇ s five forces model.
文摘As we know, PACT (President's Advisory Committee on Future Technology) members of the IEC (International Electrotechnical Commission) used to be CTOs of large companies from only a few developed countries such as the United States, Germany and Japan. However, Haier Group has broken the ice since it entered the IEC/PACT commission in June 2005, lifting the curtain on international standardization of our national enterprises. And now, Haier is hosting the IEC/PACT annual conference in November 2007. Could you introduce it in detail?
文摘The world’s first standard for dry burning-resistant gas stove developed by Haier,China’s giant of household appliance and China Association of Standardization was released in Wuhan and simultaneously in America,Australia,Europe and Asia.It clearly defines such safety properties and technical requirements as dry burning-resistance and automatic stove shut-off,promoting the industry upgrading.In the past five years,after surveying the kitchen environments and cooking habits of 2 million users in 20 countries worldwide,
