The development of rural e-commerce is becoming an important driver for the transformation of China’s rural economy,and with the rapid development of information technology and the upgrading of the agricultural indus...The development of rural e-commerce is becoming an important driver for the transformation of China’s rural economy,and with the rapid development of information technology and the upgrading of the agricultural industry,rural e-commerce is showing a vigorous momentum of development.Traditionally,agricultural products are mainly sold through traditional farmers’markets,which are subjected to geography and channel limitations,resulting in inefficient circulation of agricultural products.This paper analyzes the definition,the status quo,as well as the influencing factors of rural e-commerce development.On this basis,countermeasures for the advancement of rural e-commerce development are put forward.展开更多
Based on the analysis of the e-commerce industry cluster development in Wuhan, it analyzed opportunities, threats, strengths and weaknesses in its development by using the method of SWOT analysis and proposed. Wuhan s...Based on the analysis of the e-commerce industry cluster development in Wuhan, it analyzed opportunities, threats, strengths and weaknesses in its development by using the method of SWOT analysis and proposed. Wuhan should use SWO combination, make use of advantages, such as larger network operators group and better IT talent base, and renew orientation; avoid the threat of other leading cities, train multi-level e-commerce professionals, to make up for the lack of leading enterprises and the imperfect of e-commerce industry chain; establish e-commerce industrial parks by adding fiction in the entity; take advantage of the great opportunity that e-commerce is at the stage of rapid development and establish and strengthen e-commerce industry cluster in Wuhan.展开更多
基金Research on the Measurement of the Development Level of Rural E-commerce and the Enhancement of Profitability in Guangxi(Project No.2022KY0618).
文摘The development of rural e-commerce is becoming an important driver for the transformation of China’s rural economy,and with the rapid development of information technology and the upgrading of the agricultural industry,rural e-commerce is showing a vigorous momentum of development.Traditionally,agricultural products are mainly sold through traditional farmers’markets,which are subjected to geography and channel limitations,resulting in inefficient circulation of agricultural products.This paper analyzes the definition,the status quo,as well as the influencing factors of rural e-commerce development.On this basis,countermeasures for the advancement of rural e-commerce development are put forward.
文摘Based on the analysis of the e-commerce industry cluster development in Wuhan, it analyzed opportunities, threats, strengths and weaknesses in its development by using the method of SWOT analysis and proposed. Wuhan should use SWO combination, make use of advantages, such as larger network operators group and better IT talent base, and renew orientation; avoid the threat of other leading cities, train multi-level e-commerce professionals, to make up for the lack of leading enterprises and the imperfect of e-commerce industry chain; establish e-commerce industrial parks by adding fiction in the entity; take advantage of the great opportunity that e-commerce is at the stage of rapid development and establish and strengthen e-commerce industry cluster in Wuhan.