Through analyzing the problems of Chinese government public relations, using the idea of the Balanced Scorecard, we analyze the reasons of these problems and discuss the countermeasures from four aspects that conclude...Through analyzing the problems of Chinese government public relations, using the idea of the Balanced Scorecard, we analyze the reasons of these problems and discuss the countermeasures from four aspects that conclude financial, internal operations, customers, learning and growth to achieve the all-round and balanced development of public relations and establish a high level of government public relations organization, regarding the overall strategic goal of government public relations that aim to strengthen the communication with various public, establish an innovative, pragmatic, honest and efficient government image in the public and the international community as the center.展开更多
Banks have many variants of a product which they can offer to their customers. For example, a credit card can have different interest rates. So determining which variants of a product to offer to the new customers and...Banks have many variants of a product which they can offer to their customers. For example, a credit card can have different interest rates. So determining which variants of a product to offer to the new customers and having some indication on acceptance probability will aid with the profit optimisation for the banks. In this paper, the authors look at a model for maximisation of the profit looking at the past information via implementation of the dynamic programming model with elements of Bayesian updating. Numerical results are presented of multiple variants of a credit card product with the model providing the best offer for the maximum profit and acceptance probability. The product chosen is a credit card with different interest rates.展开更多
Crypto-ransomware remains a significant threat to governments and companies alike, with high-profile cyber security incidents regularly making headlines. Many different detection systems have been proposed as solution...Crypto-ransomware remains a significant threat to governments and companies alike, with high-profile cyber security incidents regularly making headlines. Many different detection systems have been proposed as solutions to the ever-changing dynamic landscape of ransomware detection. In the majority of cases, these described systems propose a method based on the result of a single test performed on either the executable code, the process under investigation, its behaviour, or its output. In a small subset of ransomware detection systems, the concept of a scorecard is employed where multiple tests are performed on various aspects of a process under investigation and their results are then analysed using machine learning. The purpose of this paper is to propose a new majority voting approach to ransomware detection by developing a method that uses a cumulative score derived from discrete tests based on calculations using algorithmic rather than heuristic techniques. The paper describes 23 candidate tests, as well as 9 Windows API tests which are validated to determine both their accuracy and viability for use within a ransomware detection system. Using a cumulative score calculation approach to ransomware detection has several benefits, such as the immunity to the occasional inaccuracy of individual tests when making its final classification. The system can also leverage multiple tests that can be both comprehensive and complimentary in an attempt to achieve a broader, deeper, and more robust analysis of the program under investigation. Additionally, the use of multiple collaborative tests also significantly hinders ransomware from masking or modifying its behaviour in an attempt to bypass detection. The results achieved by this research demonstrate that many of the proposed tests achieved a high degree of accuracy in differentiating between benign and malicious targets and suggestions are offered as to how these tests, and combinations of tests, could be adapted to further improve the detection accuracy.展开更多
文摘Through analyzing the problems of Chinese government public relations, using the idea of the Balanced Scorecard, we analyze the reasons of these problems and discuss the countermeasures from four aspects that conclude financial, internal operations, customers, learning and growth to achieve the all-round and balanced development of public relations and establish a high level of government public relations organization, regarding the overall strategic goal of government public relations that aim to strengthen the communication with various public, establish an innovative, pragmatic, honest and efficient government image in the public and the international community as the center.
文摘Banks have many variants of a product which they can offer to their customers. For example, a credit card can have different interest rates. So determining which variants of a product to offer to the new customers and having some indication on acceptance probability will aid with the profit optimisation for the banks. In this paper, the authors look at a model for maximisation of the profit looking at the past information via implementation of the dynamic programming model with elements of Bayesian updating. Numerical results are presented of multiple variants of a credit card product with the model providing the best offer for the maximum profit and acceptance probability. The product chosen is a credit card with different interest rates.
文摘Crypto-ransomware remains a significant threat to governments and companies alike, with high-profile cyber security incidents regularly making headlines. Many different detection systems have been proposed as solutions to the ever-changing dynamic landscape of ransomware detection. In the majority of cases, these described systems propose a method based on the result of a single test performed on either the executable code, the process under investigation, its behaviour, or its output. In a small subset of ransomware detection systems, the concept of a scorecard is employed where multiple tests are performed on various aspects of a process under investigation and their results are then analysed using machine learning. The purpose of this paper is to propose a new majority voting approach to ransomware detection by developing a method that uses a cumulative score derived from discrete tests based on calculations using algorithmic rather than heuristic techniques. The paper describes 23 candidate tests, as well as 9 Windows API tests which are validated to determine both their accuracy and viability for use within a ransomware detection system. Using a cumulative score calculation approach to ransomware detection has several benefits, such as the immunity to the occasional inaccuracy of individual tests when making its final classification. The system can also leverage multiple tests that can be both comprehensive and complimentary in an attempt to achieve a broader, deeper, and more robust analysis of the program under investigation. Additionally, the use of multiple collaborative tests also significantly hinders ransomware from masking or modifying its behaviour in an attempt to bypass detection. The results achieved by this research demonstrate that many of the proposed tests achieved a high degree of accuracy in differentiating between benign and malicious targets and suggestions are offered as to how these tests, and combinations of tests, could be adapted to further improve the detection accuracy.
