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Make Money by Thinking the Unthinkable (Ⅰ)
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作者 Bill Costello 古莲云 《当代外语研究》 1999年第8期5-9,共5页
本文作者认为在这个经济混乱和动荡的时代,各公司,包括大集团公司,都要为生存而争斗,为完成而拼杀。而生存和成功的关键是居安思危、破除自满、创新思考和标新立异,即公司要think the unthinkable,fail more to succeedmore,and dare to... 本文作者认为在这个经济混乱和动荡的时代,各公司,包括大集团公司,都要为生存而争斗,为完成而拼杀。而生存和成功的关键是居安思危、破除自满、创新思考和标新立异,即公司要think the unthinkable,fail more to succeedmore,and dare to break rules。其中,作者特别强调具有创造性思考能力的重要性并具体列出了8种提高创新思考的技巧。 本文论点突出,举例生动,文字流畅,尤其是若于美国成语和俚语的妙用使这篇经济论文带有一定的文彩。例如,ahead of the game,keep one’s head above water, with a straight face,bean counter, beat you to the punch,snow Job.zeroinon…】 展开更多
关键词 In Make Money by Thinking the Unthinkable 创新思考 World
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Make Money by Thinking the Unthinkable(Ⅱ)
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作者 Bill Castello 古莲云 《当代外语研究》 1999年第9期8-11,共4页
Dare to Break the Rules Pioneer thinkers often create new ideas by breaking the rules. Progress inevery trade, field, and discipline occurred when some great independent thinkerquestioned the status quo(现状). Instead... Dare to Break the Rules Pioneer thinkers often create new ideas by breaking the rules. Progress inevery trade, field, and discipline occurred when some great independent thinkerquestioned the status quo(现状). Instead of doing things the same old way, thesepioneers made breakthroughs(突破) by trying a different approach. Here are someexamples: 展开更多
关键词 Make Money by Thinking the Unthinkable
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