随着经济社会的发展,农特产品产业发展现状趋势良好,居民的总体生活水平进一步提高,但同时存在一些问题。就静宁县而言,其在经济快速发展过程中烧鸡产业发展也存在一些问题。本文从静宁县烧鸡产业发展现状:静宁烧鸡的企业数量、产量的...随着经济社会的发展,农特产品产业发展现状趋势良好,居民的总体生活水平进一步提高,但同时存在一些问题。就静宁县而言,其在经济快速发展过程中烧鸡产业发展也存在一些问题。本文从静宁县烧鸡产业发展现状:静宁烧鸡的企业数量、产量的增加、加工业初具规模、销售渠道、品牌建设情况进行研究分析;总结出静宁县烧鸡产业存在一些问题:养殖模式落后和产业技术水平薄弱,劳动力素质低和加工能力不足,品牌效应差和推广能力不足,市场竞争力较弱等问题;从而提出加快产业发展的宣传对策:扶持发展农村养鸡,加快转变养殖模式,增加推广方式,提高市场竞争力,扶持培育龙头企业,打造集群优势,制定行业标准,提升产品质量等相应的对策及建议,以促进静宁烧鸡产业的发展。With the development of the economy and society, the development trend of agricultural products industry is good, the overall living standard of residents has further improved, but there are some problems at the same time. As far as Jingning county is concerned, there are some problems in the development of roasted chicken industry in the process of rapid economic development. This article is based on the development status of the Jingning roast chicken industry: The number of Jingning roast chicken enterprises has increased, with the initial formation of an industrial chain. The processing industry has begun to take shape, and research and analysis have been conducted on sales channels and brand building. However, there are some issues in the roasted chicken industry in Jingning County, such as outdated breeding methods, a weak industrial technology level, low-quality labor force, insufficient processing capabilities, poor brand influence, inadequate promotional efforts, and weak market competitiveness. Therefore, it is proposed to accelerate the industrial development through the following countermeasures: supporting the development of rural chickens, accelerating the transformation of breeding methods, increasing promotional efforts, enhancing market competitiveness, and improving processing capabilities. These corresponding countermeasures and suggestions aim to promote the development of the Jingning roast chicken industry.展开更多
乡村电商作为联通农业、制造业与服务业的一种新型产业,是新时代乡村经济高质量发展的重要产业基础。在2023年的中央一号文件中,对农村电商进行了多次提到,并提出了要采用即时零售、农产品电商直采、定制生产等多种方式,并在此基础上,...乡村电商作为联通农业、制造业与服务业的一种新型产业,是新时代乡村经济高质量发展的重要产业基础。在2023年的中央一号文件中,对农村电商进行了多次提到,并提出了要采用即时零售、农产品电商直采、定制生产等多种方式,并在此基础上,推动农产品直播电商基地的发展,为乡村电商产业的发展提供了一个全新的视角。在政策的支持下如何促进农村电商发展、助农增收成为当下的一个重要问题。本文以甘肃为例对农村电商现状,存在的问题进行分析从而提出相应对策。As a new type of industry connecting agriculture, manufacturing and service industries, rural e-commerce is an important industrial foundation for the high-quality development of rural economy in the new era. In the No. 1 document of the central government in 2023, rural e-commerce has been mentioned many times, and it is proposed to adopt a variety of methods such as instant retail, direct procurement of agricultural product e-commerce, customized production, etc., and on this basis, promote the development of agricultural product live broadcast e-commerce base, providing a new perspective for the development of rural e-commerce industry. With the support of policies, how to promote the development of rural e-commerce and help farmers increase income has become an important issue at present. Taking Gansu as an example, this paper analyzes the current situation and existing problems of rural e-commerce, and puts forward corresponding countermeasures.展开更多
文摘随着经济社会的发展,农特产品产业发展现状趋势良好,居民的总体生活水平进一步提高,但同时存在一些问题。就静宁县而言,其在经济快速发展过程中烧鸡产业发展也存在一些问题。本文从静宁县烧鸡产业发展现状:静宁烧鸡的企业数量、产量的增加、加工业初具规模、销售渠道、品牌建设情况进行研究分析;总结出静宁县烧鸡产业存在一些问题:养殖模式落后和产业技术水平薄弱,劳动力素质低和加工能力不足,品牌效应差和推广能力不足,市场竞争力较弱等问题;从而提出加快产业发展的宣传对策:扶持发展农村养鸡,加快转变养殖模式,增加推广方式,提高市场竞争力,扶持培育龙头企业,打造集群优势,制定行业标准,提升产品质量等相应的对策及建议,以促进静宁烧鸡产业的发展。With the development of the economy and society, the development trend of agricultural products industry is good, the overall living standard of residents has further improved, but there are some problems at the same time. As far as Jingning county is concerned, there are some problems in the development of roasted chicken industry in the process of rapid economic development. This article is based on the development status of the Jingning roast chicken industry: The number of Jingning roast chicken enterprises has increased, with the initial formation of an industrial chain. The processing industry has begun to take shape, and research and analysis have been conducted on sales channels and brand building. However, there are some issues in the roasted chicken industry in Jingning County, such as outdated breeding methods, a weak industrial technology level, low-quality labor force, insufficient processing capabilities, poor brand influence, inadequate promotional efforts, and weak market competitiveness. Therefore, it is proposed to accelerate the industrial development through the following countermeasures: supporting the development of rural chickens, accelerating the transformation of breeding methods, increasing promotional efforts, enhancing market competitiveness, and improving processing capabilities. These corresponding countermeasures and suggestions aim to promote the development of the Jingning roast chicken industry.
文摘乡村电商作为联通农业、制造业与服务业的一种新型产业,是新时代乡村经济高质量发展的重要产业基础。在2023年的中央一号文件中,对农村电商进行了多次提到,并提出了要采用即时零售、农产品电商直采、定制生产等多种方式,并在此基础上,推动农产品直播电商基地的发展,为乡村电商产业的发展提供了一个全新的视角。在政策的支持下如何促进农村电商发展、助农增收成为当下的一个重要问题。本文以甘肃为例对农村电商现状,存在的问题进行分析从而提出相应对策。As a new type of industry connecting agriculture, manufacturing and service industries, rural e-commerce is an important industrial foundation for the high-quality development of rural economy in the new era. In the No. 1 document of the central government in 2023, rural e-commerce has been mentioned many times, and it is proposed to adopt a variety of methods such as instant retail, direct procurement of agricultural product e-commerce, customized production, etc., and on this basis, promote the development of agricultural product live broadcast e-commerce base, providing a new perspective for the development of rural e-commerce industry. With the support of policies, how to promote the development of rural e-commerce and help farmers increase income has become an important issue at present. Taking Gansu as an example, this paper analyzes the current situation and existing problems of rural e-commerce, and puts forward corresponding countermeasures.