With the rapid development of economic globalization, an increasing number of software, applications and electronic products have entered China's market and the translation of their brand name draws more public at...With the rapid development of economic globalization, an increasing number of software, applications and electronic products have entered China's market and the translation of their brand name draws more public attention. Based on the analysis of brand names of software, applications and products of Apple Inc., This paper argues that zero translation adopted in the brand names in IT industry is the main important and optimal translation method.The case and practice of Apple Inc. In the translation of brand name provides some implications to China's IT industry.展开更多
As typical high-capacity complex hydrides,lightweight hydrides have attracted intensive attention due to their high gravimetric and volumetric energy densities of hydrogen storage.However,lightweight hydrides also hav...As typical high-capacity complex hydrides,lightweight hydrides have attracted intensive attention due to their high gravimetric and volumetric energy densities of hydrogen storage.However,lightweight hydrides also have high thermodynamic stability and poor kinetics,so they ususally require high hydrogen desorption temperature and show inferior reversibility under mild conditions.This review summarizes recent progresses on the endeavor of overcoming thermodynamic and kinetic challenges for Mg based hydrides,lightweight metal borohydrides and alanates.First,the current state,advantages and challenges for Mg-based hydrides and lightweight metal hydrides are introduced.Then,alloying,nanoscaling and appropriate doping techniques are demonstrated to decrease the hydrogen desorption temperature and promote the reversibility behavior in lightweight hydrides.Selected scaffolds materials,approaches for synthesis of nanoconfined systems and hydriding-dehydriding properties are reviewed.In addition,the evolution of various dopants and their effects on the hydrogen storage properties of lightweight hydrides are investigated,and the relevant catalytic mechanisms are summarized.Finally,the remaining challenges and the sustainable research efforts are discussed.展开更多
文摘With the rapid development of economic globalization, an increasing number of software, applications and electronic products have entered China's market and the translation of their brand name draws more public attention. Based on the analysis of brand names of software, applications and products of Apple Inc., This paper argues that zero translation adopted in the brand names in IT industry is the main important and optimal translation method.The case and practice of Apple Inc. In the translation of brand name provides some implications to China's IT industry.
基金supported by the National Key R&D Program of China (2018YFB1502102)the National Natural Science Foundation of China (51571124, 51571125, 51871123 and 51501072)+1 种基金111 Project (B12015)MOE (IRT13R30)
文摘As typical high-capacity complex hydrides,lightweight hydrides have attracted intensive attention due to their high gravimetric and volumetric energy densities of hydrogen storage.However,lightweight hydrides also have high thermodynamic stability and poor kinetics,so they ususally require high hydrogen desorption temperature and show inferior reversibility under mild conditions.This review summarizes recent progresses on the endeavor of overcoming thermodynamic and kinetic challenges for Mg based hydrides,lightweight metal borohydrides and alanates.First,the current state,advantages and challenges for Mg-based hydrides and lightweight metal hydrides are introduced.Then,alloying,nanoscaling and appropriate doping techniques are demonstrated to decrease the hydrogen desorption temperature and promote the reversibility behavior in lightweight hydrides.Selected scaffolds materials,approaches for synthesis of nanoconfined systems and hydriding-dehydriding properties are reviewed.In addition,the evolution of various dopants and their effects on the hydrogen storage properties of lightweight hydrides are investigated,and the relevant catalytic mechanisms are summarized.Finally,the remaining challenges and the sustainable research efforts are discussed.