The lazy, hazy, crazy days of summer are just about here...so now will shoppers come out of hiding and buy something? Housing sales have increased, the unem- ployment rate fell to a seven-year-low of 5.4% and the Dow...The lazy, hazy, crazy days of summer are just about here...so now will shoppers come out of hiding and buy something? Housing sales have increased, the unem- ployment rate fell to a seven-year-low of 5.4% and the Dow Industrial Average recently reached an all-time high. With these feel-good markers in place, apparel retailers and brands need to look past any unexpected deviations that slowed recent sales to focus on their long game. That means employing meaningful programs to engage shoppers online and in-store.展开更多
文摘The lazy, hazy, crazy days of summer are just about here...so now will shoppers come out of hiding and buy something? Housing sales have increased, the unem- ployment rate fell to a seven-year-low of 5.4% and the Dow Industrial Average recently reached an all-time high. With these feel-good markers in place, apparel retailers and brands need to look past any unexpected deviations that slowed recent sales to focus on their long game. That means employing meaningful programs to engage shoppers online and in-store.