Cigarette design and improvement according to consumer needs is an important basis for market-oriented management.The preferences of cigarette consumption such as cigarette product types,packaging styles,packaging col...Cigarette design and improvement according to consumer needs is an important basis for market-oriented management.The preferences of cigarette consumption such as cigarette product types,packaging styles,packaging colors and packaging materials were investigated and the real needs of cigarette consumers were figured out,in order to provide specific work guidance for the development of new cigarette products.展开更多
基金Key Project of China Tobacco Yunnan Industry Co.,Ltd.(DYGJ[2019]167)Construction and Application of Research and Development Information Platform Based on Market and Consumer Demand Orientation(2019XX01).
文摘Cigarette design and improvement according to consumer needs is an important basis for market-oriented management.The preferences of cigarette consumption such as cigarette product types,packaging styles,packaging colors and packaging materials were investigated and the real needs of cigarette consumers were figured out,in order to provide specific work guidance for the development of new cigarette products.