With the deepening of the curriculum teaching reform in colleges and universities,the teaching reform of art design professional courses is imperative.The study found that the current art design professional font desi...With the deepening of the curriculum teaching reform in colleges and universities,the teaching reform of art design professional courses is imperative.The study found that the current art design professional font design course teaching there are more solidified teaching methods,students operating ability is relatively homogenised,the teaching content to the"westernised"based,resulting in poor adaptability of students and other prominent problems.This paper starts from the"three effects"of"effect","efficiency"and"effectiveness",and adopts a multi-dimensional and emotional thinking perspective to carry out the curriculum of typeface design.This paper starts from the"three effects"of"effect","efficiency"and"effectiveness",and adopts a multi-dimensional and emotional perspective of thinking to carry out the teaching and practice of typeface design in order to strengthen the visual information of Chinese culture,and at the same time,to explore the creative potential of the students,so as to improve the students'innovation and creativity.展开更多
基金Research Project on Undergraduate Education Reform at Sichuan Agricultural University in 2023.Project Number:X2023Research on Branding of Sichuan Industrial Cultural Heritage under the Perspective of‘Cultural Confidence’(Project No.WHCY2021B13)Research on Upgrading of Sichuan Tea Brand Based on Service Design Thinking——Taking Qingcheng Tea as an Example(Project No.2205).
文摘With the deepening of the curriculum teaching reform in colleges and universities,the teaching reform of art design professional courses is imperative.The study found that the current art design professional font design course teaching there are more solidified teaching methods,students operating ability is relatively homogenised,the teaching content to the"westernised"based,resulting in poor adaptability of students and other prominent problems.This paper starts from the"three effects"of"effect","efficiency"and"effectiveness",and adopts a multi-dimensional and emotional thinking perspective to carry out the curriculum of typeface design.This paper starts from the"three effects"of"effect","efficiency"and"effectiveness",and adopts a multi-dimensional and emotional perspective of thinking to carry out the teaching and practice of typeface design in order to strengthen the visual information of Chinese culture,and at the same time,to explore the creative potential of the students,so as to improve the students'innovation and creativity.