Linguistic Capital as Foreign Dominations in Tourism Domain：A Case in Seminyak-Bali

The focus of this paper is the practice of using linguistic symbols in tourism. The locus is in Seminyak Bali tourismarea. The purpose of this paper is to： （1） identify the forms of linguistic symbols as capital practiced in tourism;（2） pattern the linguistic dominance over people （tourists） and economy; and （3） describe the legitimacy oflinguistic dominance. This paper uses a transdisciplinary perspective, namely social studies and linguistics toanalyze the linguistic dominancy in tourism. The research method used is qualitative method. Research data arelingual symbols （words and vocabulary） collected by survey, interview, and documentary study. Data are analyzeddescriptively with the concept of symbolic capital （Bourdieu） and duality of structure （Giddens）. Research dataindicate that the existence of language symbols has shifted from local character to global character. Languagesymbols as a representation of foreign capital in the streets of Seminyak Bali as a phenomenon of foreign capitaldomination practice in the realm of tourism. The results found： （1） forms of linguistic capital （foreign investors）;（2） forms of linguistic domination of people （tourists） and the economy （goods）; and （3） the legitimacy of linguisticcapital.

Market Analysis: A Strategy to Increase Visits of Domestic Tourist Post Eruption of Mount Agung, Bali

This research will concentrate on the marketing strategy of diving and snorkeling tourism attractions in several areas,namely,Pemuteran and Tulemben.This study uses a mix method,which is a combination of quantitative and qualitative analysis.The sample was determined to be 250 domestic tourists by purposive sampling method.Data analysis was performed by quantitative descriptive analysis.Data presentation is presented in tabular form and strengths,weaknesses,opportunities,and threats(SWOT)analysis.The results showed that the characteristics of tourists who come to Bali to do diving are grouped into four categories,namely,“ecotourist”,knowledge motivation(23%),“adventure”,tourists with motivation to increase their ability/competence(21%),“ego tourists”,tourists with motivation to establish relationships with relationships(16%),and“picnickers”,tourists with motivation to relax and external influence or invite friends(39%).This means that tourists who dive in Bali are divers with the type of“picnickers”with a young,educated age,beginner certificates with one to five years of diving experience.The perception of tourists towards diving tourism in Bali also shows a positive perception,with an average of 4.2 or very good.This shows that diving tourism in Bali has a very good market in future development.The development model with market penetration and product diversification of nyegaragunung become a positioning model for Bali diving tourism combined with spiritual activities in the area around diving tourism areas.The nyegaragunung tourism model has become a combination model for existing tourism products,such as the Menjangan Island area with the location of Pura Pulau Menjangan,and Tulamben with the Spiritual Yoga Bunutan tourism area.This combination of products will be able to provide benefits to increasing the number of tourist visits and the conservation of water areas.