With the continuous development of social economy,the rapid increase in the number of enterprises leads to the increasingly fierce competition among enterprises.How to stand out in many homogeneous enterprises,become ...With the continuous development of social economy,the rapid increase in the number of enterprises leads to the increasingly fierce competition among enterprises.How to stand out in many homogeneous enterprises,become the focus and difficulty of survival and development of enterprise.As an important means of marketing,the change of technology and form of advertisement plays an important role in the promotion of goods.Based on the analysis of application of visual symbols in advertising design,this paper hopes to make the advertising information communication more refined and accurate,more easily accepted and recognized by the audience,to make the advertisement design can not only achieve the function of the commodity propaganda,but also bring the beauty enjoyment to the audience.展开更多
In the era of information and communication technology (ICT) and big data, the map gradually shows a new qualitative feature of “spatiotemporal ubiquitous” with the extension of its object space, expression space an...In the era of information and communication technology (ICT) and big data, the map gradually shows a new qualitative feature of “spatiotemporal ubiquitous” with the extension of its object space, expression space and information source, which challenges the theory of cartographic visualization. This paper discusses the ubiquitous map visualization from the object content and expression form. Oriented to the ternary space, it divides the object dimension of ubiquitous map visualization and analyzes the expression characteristics of ubiquitous map visualization. Based on that, it constructs the variable system, symbol system and method system of ubiquitous map visualization. With three cases of the metro roadmap, the tag map, and the three-dimensional (3D) city map, the application of the proposed content is explained to illustrate its effectiveness. The research in this paper is expected to further enrich the theoretical basis of cartographic visualization and provide theoretical support for the expression and application of ubiquitous map visualization.展开更多
文摘With the continuous development of social economy,the rapid increase in the number of enterprises leads to the increasingly fierce competition among enterprises.How to stand out in many homogeneous enterprises,become the focus and difficulty of survival and development of enterprise.As an important means of marketing,the change of technology and form of advertisement plays an important role in the promotion of goods.Based on the analysis of application of visual symbols in advertising design,this paper hopes to make the advertising information communication more refined and accurate,more easily accepted and recognized by the audience,to make the advertisement design can not only achieve the function of the commodity propaganda,but also bring the beauty enjoyment to the audience.
文摘In the era of information and communication technology (ICT) and big data, the map gradually shows a new qualitative feature of “spatiotemporal ubiquitous” with the extension of its object space, expression space and information source, which challenges the theory of cartographic visualization. This paper discusses the ubiquitous map visualization from the object content and expression form. Oriented to the ternary space, it divides the object dimension of ubiquitous map visualization and analyzes the expression characteristics of ubiquitous map visualization. Based on that, it constructs the variable system, symbol system and method system of ubiquitous map visualization. With three cases of the metro roadmap, the tag map, and the three-dimensional (3D) city map, the application of the proposed content is explained to illustrate its effectiveness. The research in this paper is expected to further enrich the theoretical basis of cartographic visualization and provide theoretical support for the expression and application of ubiquitous map visualization.
