Leveraging Predictive Analytics for Strategic Corporate Communications: Enhancing Stakeholder Engagement and Crisis Management

This study explores the integration of predictive analytics in strategic corporate communications, with a specific focus on stakeholder engagement and crisis management. Our mixed-methods approach, which combines a comprehensive literature review with case studies of five multinational corporations, allows us to investigate the applications, challenges, and ethical implications of leveraging predictive models in communication strategies. While our findings reveal significant potential for enhancing personalized content delivery, real-time sentiment analysis, and proactive crisis management, we stress the need for careful consideration of challenges such as data privacy concerns and algorithmic bias. This emphasis on ethical implementation is crucial in navigating the complex landscape of predictive analytics in corporate communications. To address these issues, we propose a framework that prioritizes ethical considerations. Furthermore, we identify key areas for future research, thereby contributing to the evolving field of data-driven communication management.

Research and Analysis on the Application of Strategic Performance Management in Enterprises

In today’s competitive business environment,strategic performance management(SPM)is crucial for continuous growth and innovation.Therefore,it is important to realize the advantages of SPM in enterprise applications.This paper analyzes the theoretical basis,implementation framework,and application effects of SPM in enterprises by examining actual cases from different industries.It reveals the core elements of an effective performance management system,including clear goal setting,reasonable performance indicators,and periodic performance evaluations.Additionally,the paper examines the impact of China’s specific economic policy environment on the implementation of SPM and proposes strategies to optimize performance management practices,ultimately promoting the achievement of strategic goals.This paper provides specific and personalized practical guidance for enterprises.

Research on Tax Risk Regulation and Strategic Management in the Context of Big Data

With the rapid development of big data,big data has been more and more applied in all walks of life.Under the big data environment,massive big data provides convenience for regional tax risk control and strategic decision-making but also increases the difficulty of data supervision and management.By analyzing the status quo of big data and tax risk management,this paper finds many problems and puts forward effective countermeasures for tax risk supervision and strategic management by using big data.

Teacher Training and Strategic Management in Chinese Universities

This study adopts a descriptive research method to comprehensively and deeply investigate the current situation of teacher training and the implementation of strategic management in Chinese colleges and universities.Through the collection and analysis of relevant literature,combined with fieldwork and interviews,it reveals the intrinsic connection and influence mechanism between the two.In the investigation of the relationship between teacher training and strategic management in Chinese universities,the participants comprise teachers from three universities in China.The findings provide theoretical support and practical guidance for optimizing the training system of college and university teachers and enhancing the efficacy of strategic management.

Construction of a Multi-Level Strategic System for Cultivating Cultural Industry Management Talents in Colleges and Universities

Through SWOT(strengths,weaknesses,opportunities,and threats)and PEST(political,economic,social,and technological)analysis,this study discusses the construction of a multi-level strategic system for the cultivation of cultural industry management talents in colleges and universities.First of all,based on SWOT analysis,it is found that colleges and universities have rich educational resources and policy support,but they face challenges such as insufficient practical teaching and intensified international competition.External opportunities come from the rapid development of the cultivation of cultural industry management talents and policy promotion,while threats come from global market competition and talent flow.Secondly,PEST analysis reveals the key factors in the macro-environment:at the political level,the state vigorously supports the cultivation of cultural industry management talents;at the economic level,the market demand for cultural industries is strong;at the social level,the public cultural consumption is upgraded;at the technological level,digital transformation promotes industry innovation.On this basis,this paper puts forward a multi-level strategic system covering theoretical education,practical skill improvement,interdisciplinary integration,and international vision training.The system aims to solve the problems existing in talent training in colleges and universities and cultivate high-quality cultural industry management talents with theoretical knowledge,practical skills,and global vision,so as to adapt to the increasingly complex and diversified cultural industry management talents market demand and promote the long-term development of the industry.

Study of Strategic Management Oriented Enterprise Internal Control

Strategic management oriented enterprise internal control is an inevitable choice after the enterprise develops to a certain scale,and it is also an important starting point for enterprises to adjust their own strategic layout and resource allocation.With the continuous expansion of the scope of internal control supervision,the traditional mode of internal control supervision has become more and more restricted.In view of this,the present study started from the necessity of internal control supervision from the overall and top-level perspectives,and analyzed the current problems in the internal control of enterprises from the perspective of strategic management.The problems include the lack of methods and tools of strategic management,insufficient awareness of strategic risk management,insufficient expansion of internal control objects,insufficient prior intervention in internal control supervision,etc.Finally,it came up with the idea of constructing strategic enterprise internal control,in order to provide an effective reference for the study of enterprise internal control.

Building a Business and Strategic Intelligence Policy as a Strategy for Promoting Congolese Business Progress and Healthy Economic Development in Eastern DRC

The aim of this study was to verify the existence of business and strategic intelligence policies at the level of Congolese companies and at the state level, likely to foster progress and healthy development in the east of the DRC. The study was based on a mixed perspective consisting of objective analysis of quantitative data and interpretative analysis of qualitative data. The results showed that business and strategic intelligence policies have not been established at either company or state level, as this is an area of activity that is not known to the players in companies and public departments, and there are no units or offices in their organizational structures responsible for managing strategic information for competitiveness on the international market. In addition, there is a real need to establish strategic information management units within companies, upstream, and to set up a national strategic information management department or agency to help local companies compete in the marketplace, downstream. This reflects the importance and timeliness of building business and strategic intelligence policies to ensure economic progress and development in the eastern DRC. Business and strategic intelligence provides companies with an appropriate tool for researching, collecting, processing and disseminating information useful for decision-making among stakeholders, in order to cope with a crisis or competitive situation. The study suggests a number of key recommendations based on its findings. To the government, it is recommended to establish the national policy of business and strategic intelligence by setting up a national agency of strategic intelligence in favor of local companies;and to companies to establish business intelligence units in their organizational structures in favor of stakeholders to foster advantageous decision-making in the competitive market and achieve progress. Finally, the study suggests that studies be carried out to fully understand the opportunities and impact of business and strategic intelligence in African countries, particularly in the DRC.

战略管理研究现状及发展趋势讨论——基于Strategic Management Journal(SMJ)的文献整理

本研究对战略管理杂志(Strategic Management Journal,SMJ)2016年3-9月的85篇英文文献进行了文献整理和归类分析,并战略管理研究趋势进行讨论。

Strategic Management of Independent Film Production Companies

This article introduces the analysis of strategic management of film production companies. The first part presents processes and models of strategic management and introduces a new and unified model of strategic management. It is noteworthy that the film/film industry value chain helps to understand the notion that the links between separate stages have an impact on the company＇s competitive advantage and reveal how the main product in the film industry, the feature film, is developed. Therefore, the following part analyses models and composition of film industry value models. The final part of this article analyses the main features of a film production company and the sources of funding thereof. The strategic model of independent film production companies is based on the characteristics of strategic management and the value chain models of independent film projects.

Study on the knowledge management of strategic alliances in high technology enterprises

With the development of knowledge economy, the competition between high teehnology enterprises has gradually evolved into the competition of core competence based on knowledge, because high technology enterprises are typical knowledge-based enterprises. Few enterprises, especially for high technology firms, have all of the knowledge they need to compete effectively in the marketplace both at home and abroad, so more and more high technology companies are taking the advantage of strategic alliances to get their complementary knowledge. Since knowledge is the source of an enterprise＇ s competitiveness, knowledge management has become the most important means for enterprises to gain competitive advantage. There has been an increased growth in the literature on strategic alliances in recent decades. But what is less discussed in the existing literature on strategic alliances is the issue of knowledge management of strategic alliances in high technology enterprises. Based on the characteristics of strategic alliances in high technology enterprises, and in line with the implication and the goal of knowledge management, this study tries to delve into this issue. The paper analyzes the key factors relevant to the knowledge management of strategic alliances in high technology enterprises and proposes guidelines on the process and measures that should be taken in the knowledge management of strategic alliances in high technology enterprises.

Study on the Measurement Systems and Implementation Methods of Strategic Distributor's Core Competence Under Supply Chain Management

Under the circumstance of buyer’s market,the general core competence of supply chain is radically determined by the core competence of distributors facing customers directly.Based on the analysis of channel management and creation model,the traditional Manufacture-Distributor relationship is discussed including the disadvantages of common distributor Core Competence e- valuation.Meanwhile,In this paper,the Logarithm Triangular Fuzzy Number-AHP method is creatively used to evaluate the strategic distributor Core Competence evaluation index system.This method also overcomes some disadvantages that experts can di- rectly give definite numbers when the traditional AHP method is used to value certainty and measure the qualitative index.More important,it is a scientific qualitative and quantitative evaluation tool.Then the real cases are researched based on all discussions above.

AN ELEMENTARY ANALYSIS OF PROBLEMS IN APPLICATION OF SPACE METHOD IN STRATEGIC MANAGEMENT OF ENTERPRISES

Although it is still a new and developing subject, strategic management of enterprises, the importance of which will be understood by more and more enterprises as the reform and development is deepened, will surely be applied finally. This paper expounds how to apply the Delphi method to determine the essential elements in management and to evaluate enterprises in strategic position and action evaluation (SPACE) method of strategic management of enterprises. Meanwhile, its determination and evaluation are so realistic that they describe the strategic positions at which enterprises may be in the present competitive environment, and they establish a basis for enterprises to correctly choose their strategies of development.

Assessment of strategic management practice of malaria control in the dangme west district, GhanaArticle submitted to the west african college of nursing for the award of a fellow

Strategic management (SM) practice was as-sessed in all HCFs both in the public and private and some chemical shops within the Dangme West district using semi-structured question-naires. In-depth interviews were carried out with healthcare managers in their clinical setting. The study utilized both qualitative and quantitative methods in describing the SM practice. Healthcare managers were using all the elements of SM in the management of malaria but these were not holistically coordinated. Present were short ranged informal planning based on the objectives of NMCP and day-to-day operation of the HCFs especially with Ghana Health Service facilities. Due to homogenous nature of Dangme West district, management of culture wasn’t given much attention by healthcare managers though healthcare providers were acutely aware of its importance to quality service delivery. Competition was woefully absent in the healthcare environment. No formal structure has been created for the management of malaria control activities with the exception of the involvement of Community Based agents. The district was widely implementing all the strategies of the NMCP with favourable outcomes.

Concepts perception of strategy and strategic management： University case study

Aiming to reveal the university students＇ understanding in management as for the strategy and strategic management phenomena, this study accomplishes a phenomenographic research to assess the future managers＇ market perception. It was chosen university students in Management of a Portuguese University. We conclude that the strategy definitions obtained are an assembly of the diverse existing concepts. Concerning to strategic management it was perceived an approach with one of the main existing concepts. The findings raise interesting issues with respect to the difficulties felt by new managers in translating their theoretical definitions in real examples in the organizations.

Strategic Partnership Between Private Organizations and Universities： The Search for Regional Development Through Solutions for Hospital Management

The public power and the private enterprise, the main agents of national economic and social development, when cooperating strategically, promote increased functional efficiency of their activities. In order to highlight the relevance of such partnership, this article aims to analyze the potential of actions jointly developed by private organizations and Brazilian universities. The research problem is lined in the field of health, which hosted actions developed between the Federal University of Rio Grande do Norte （UFRN） and the Hospital Maternity Guiomar Fernandes （HMGF）, located in the city of Alexandria, in Rio Grande do Norte. The study emphasizes the shortcomings of this organization, the resolving power of the university in this scenario, and performs the analysis of the effects of this cooperation. The methodology used in this research was the case study in HMGF. With emphasis on fundraising and improving the informational management system, funding sources for projects of restructuring and expansion of the hospital were sought, as well as initiatives for developing hospital management softwares for small- and medium-sized organizations. As a result, the articulation between the university and the hospital provided the elaboration of a project for software development and the production of a project for physical restructuring and technological investment, aiming to expand the supply and quality of the hospital＇s services. The implementation of information systems, associated with investments in hospital infrastructure, providing increased efficiency in public assistance to the population, bringing both local and regional benefits, besides, providing the authorities with relevant data on the development of public policies.

Globalization and Application of Strategic Management Model and Theories to Entrepreneurs in a Turbulent Economy

Globalization had changed the competitive landscape in which entrepreneurs used to compete. There are advantages and disadvantages of doing business globally. Globalization had also brought about many challenges to entrepreneurs in the management of their organization. The values and beliefs of managers and staff across the globe influence visions, missions of their organization. Culture, resources and business practices of countries vary widely. Entrepreneurs must deal with global issues side by side with domestic considerations. This paper looks into how the theories and model of strategic management remain useful and relevant to entrepreneurs in a globalized business world especially in a turbulent economy.

Using Social Media in Strategic Management

The online public conversations seem like Twitter has begun as a common communication tool by people tweeting their ideas, opinions and taking stands, committing themselves during last 5-10 years. This overall assumption has taken its place as a few of world’s remarkable leaders such as Trump, Merkel, and May are using microblog Twitter by pointing out their opinions. This opens question if directors and managers of, e.g., in Higher Education Institutions are using Social Media’s tools such as microblog Twitter as a part of their work in strategic management. As Twitter has launched interactive tools and closed groups in recent years, some HEI’s (Higher Education Institution) directors started to consider and use Twitter in strategic management interactively with their personnel in Finland. Using Social Media and Twitter allows a possibility for a different model of social dialog between inner and outer stakeholders, e.g., of strategy or strategical management. This requires directors who can foster organisation’s values also via Social Media’s microblogs such as Twitter. This draws attention to communication management of strategy or strategical management communication. This research studies by theme interviews how directors of selected Universities of Applied Sciences (UAS) think that they are using Social Media tools such as Twitter in their daily strategic management. The aim and objective is to have an oversight if there is any need for improvement or change in using Social Media tool such as Twitter in HEI’s strategic management according to the theme interviews. The result and conclusion are improvements in using Social Media tools like Twitter in strategic management.

Cyber-coordinating Mechanism and Strategic Management Accounting

Based on the analysis of the need of a new coordinating mechanism in cyber-value chain, this paper puts forward a cyber-coordinating mechanism, which is a mechanism between market mechanism and firm hierarchical mechanism. It is the theoretical basic point for setting up the system of Strategic Management Accounting in cyber-value chain. This paper conducts the model of Strategic Management Accounting based on cyber-coordinating mechanism, and presents evidence from a case study that was conducted to understand the impact of disintegration on original suppliers and of reintegration on new suppliers in order to support our cyber-coordinating mechanism hypothesis and the application value of the new model of strategic management accounting in cyber-value chain.

Management Accounting as a Science： From Costs and Benefits Analysis of Productions to Strategic Planning of Uncertainty

This article discusses the role assumed by management accounting as a discipline over years. Management accounting has long lived in the shadow of financial accounting, and has been often accused of fostering productivity rather than creativity. The revolution involving the business environment in the last decades has much improved the role of creativity and innovation and the adaptability of the fn-m to the context often was a key to success. This article supports the innovative role of management accounting in the post-modem era, aimed at reducing the strategic dominance of the increasing uncertainty.