This article introduces the analysis of strategic management of film production companies. The first part presents processes and models of strategic management and introduces a new and unified model of strategic manag...This article introduces the analysis of strategic management of film production companies. The first part presents processes and models of strategic management and introduces a new and unified model of strategic management. It is noteworthy that the film/film industry value chain helps to understand the notion that the links between separate stages have an impact on the company＇s competitive advantage and reveal how the main product in the film industry, the feature film, is developed. Therefore, the following part analyses models and composition of film industry value models. The final part of this article analyses the main features of a film production company and the sources of funding thereof. The strategic model of independent film production companies is based on the characteristics of strategic management and the value chain models of independent film projects.展开更多
The concept of ＂Independent film＂ comes from the middle of last century＇s in Hollywood. Hollywood at that time, because of the monopolization of the so-called ＂eight movie companies＂, the shooting and operation o...The concept of ＂Independent film＂ comes from the middle of last century＇s in Hollywood. Hollywood at that time, because of the monopolization of the so-called ＂eight movie companies＂, the shooting and operation of a film followed rigorous steps of ＂producer system.＂ The target of the ＂producer system＂ entirely aimed at the market in order to get the maximum profits; therefore, although this system brought a lot of money to the film industry, it also limited the filmmakers＇ play space. Thus, a group of filmmakers got rid of the eight movie companies＇ control and made self-financing, or even wrote and direct red by themselves, they shot a lot of strong ideological films which were different with commercial films, known as the＂ Independent Film ＂.展开更多
文摘This article introduces the analysis of strategic management of film production companies. The first part presents processes and models of strategic management and introduces a new and unified model of strategic management. It is noteworthy that the film/film industry value chain helps to understand the notion that the links between separate stages have an impact on the company＇s competitive advantage and reveal how the main product in the film industry, the feature film, is developed. Therefore, the following part analyses models and composition of film industry value models. The final part of this article analyses the main features of a film production company and the sources of funding thereof. The strategic model of independent film production companies is based on the characteristics of strategic management and the value chain models of independent film projects.
文摘The concept of ＂Independent film＂ comes from the middle of last century＇s in Hollywood. Hollywood at that time, because of the monopolization of the so-called ＂eight movie companies＂, the shooting and operation of a film followed rigorous steps of ＂producer system.＂ The target of the ＂producer system＂ entirely aimed at the market in order to get the maximum profits; therefore, although this system brought a lot of money to the film industry, it also limited the filmmakers＇ play space. Thus, a group of filmmakers got rid of the eight movie companies＇ control and made self-financing, or even wrote and direct red by themselves, they shot a lot of strong ideological films which were different with commercial films, known as the＂ Independent Film ＂.
