More Options B2C e-commerce is evolving rapidly in China,moving towards live commerce

Way back in 1999,twelve volunteers locked themselves in hotel rooms in Beijing,Shanghai,and Guangzhou to participate in a“72-hour network survival experiment.”The goal was to stay in the room for three days and survive on an allowance from the organizer,half in cash and half in electronic form,by purchasing food,bedding.

SR9009联合吲哚丙酸通过核因子κB信号通路减轻C2C12成肌细胞的炎症反应

背景:钟基因Rev-erbα参与调节炎症,但激活Rev-erbα会增加心脑血管疾病风险。为降低相关风险,探索Rev-erbα激动剂SR9009联合其他药物来减轻骨骼肌成肌细胞炎症,奠定治疗炎症相关性骨骼肌萎缩的理论基础。目的:探讨脂多糖刺激C2C12成肌细胞时吲哚丙酸、SR9009与核因子κB信号通路的关系。方法:①1μg/mL脂多糖刺激C2C12成肌细胞,RNA转录组测序结合KEGG通路富集分析信号通路。②CCK-8法检测C2C12成肌细胞活性,筛选吲哚丙酸的最佳给药浓度;然后将细胞分为空白对照组、脂多糖(1μg/mL)组、SR9009(10μmol/L)+脂多糖组、吲哚丙酸(80μmol/L)+脂多糖组、吲哚丙酸+SR9009+脂多糖组,ELISA检测细胞上清液中白细胞介素6水平,RT-qPCR检测白细胞介素6、肿瘤坏死因子α、Toll样受体4、CD14 mRNA表达,Western blot检测NF-κB p65、p-NF-κB p65蛋白表达。③siRNA敲减Rev-erbα,RT-qPCR评估敲减效率,检测白细胞介素6、肿瘤坏死因子αmRNA表达。结果与结论:①与空白对照组比较,脂多糖时间依赖性抑制成肌细胞融合形成肌管,白细胞介素6、肿瘤坏死因子αmRNA表达水平升高,细胞上清液中白细胞介素6水平显著升高;KEGG通路分析支持脂多糖刺激激活核因子κB信号通路。②吲哚丙酸浓度>80μmol/L时抑制C2C12成肌细胞活性;吲哚丙酸和SR9009通过抑制核因子κB信号通路发挥抗炎作用,降低白细胞介素6、肿瘤坏死因子α、Toll样受体4、CD14 mRNA表达水平,p-NF-κB p65/NF-κB p65蛋白表达比值低于脂多糖组。SR9009联合吲哚丙酸显著降低脂多糖诱导的炎症,Toll样受体4、CD14、白细胞介素6和肿瘤坏死因子αmRNA表达水平进一步下调,p-NF-κB p65/NF-κB p65蛋白表达比值显著低于吲哚丙酸+脂多糖组和SR9009+脂多糖组。③Rev-erbα随脂多糖刺激时间依赖性升高;siRNA敲减Rev-erbα效率达58%以上,成功敲减Rev-erbα后添加脂多糖,白细胞介素6和肿瘤坏死因子αmRNA表达较脂多糖组显著上调。④结果说明,Rev-erbα可以作为调节炎症反应的靶点,SR9009靶向激活Rev-erbα联合吲哚丙酸能抑制核因子κB信号通路显著减轻C2C12成肌细胞的炎症反应,联合抗炎效果优于单独干预。

服务补救、顾客满意度与信任、顾客忠诚度——基于B2C电子商务数据分析

在B2C电子商务市场中,顾客忠诚度是影响B2C电子商务企业绩效和生存发展的关键因素之一。本文为探讨B2C电子商务中服务补救质量、顾客满意度、顾客信任和顾客忠诚度的关系,使用471份B2C网购消费者的调查数据,实证检验了顾客信任和顾客满意度在服务补救质量对顾客忠诚度影响过程中的链式中介作用,研究结果发现:服务补救质量对顾客忠诚度有直接的正向影响,同时验证了顾客满意度和顾客信任的链式中介作用。因此,当B2C电子商务企业出现服务失误时,应及时通过有效的服务补救措施提升顾客满意度和顾客信任,进而保持和提高顾客忠诚度。

SWOT Analysis on Agricultural Enterprises Implementing B2C E-commerce——A Case Study of Wuding Strong Chicken Farming Enterprises

This paper first introduced current situations of agricultural enterprises using B2C e-commerce to sell agricultural products.Then,using SWOT method,it analyzed strengths,weaknesses,opportunities,and threats of Wuding strong chicken farming enterprises implementing B2C e-commerce.Finally,it came up with recommendations for Wuding strong chicken farming enterprises implementing B2C e-commerce.

封臣算法:针对B2C电商物流配送中心的储位优化算法

针对B2C电商配送中心人到货拣选系统中拣选作业时耗过高的问题,在考虑一品多位操作和商品关联度的基础上,提出新的储位优化算法——封臣算法。基于商品的关联度,商品间的关系首先被抽象成图结构。封臣算法将图中的节点视为单块领土,通过入侵流程确定各领土的封臣与领主,并基于封臣与领主,每个节点被分到至多两个分区中;调整节点个数至所需节点数;以社区为单位,按照贪心分配策略完成储位分配。实验结果表明,在商品种类数增多的情况下,封臣算法生成的储位分配方案相较随机策略优化程度有所提升;迭代400轮下该算法优于遗传算法、模拟退火算法、人工鱼群算法、粒子群算法3.00%、28.76%、22.03%、11.42%,且运行时间仅占到其0.04%~3.85%。

PLA2G4C通过p38/MAPK信号通路介导线粒体自噬促进DLBCL进展的实验研究

目的研究磷脂酶A2ⅣC组(phospholipase A2 groupⅣC,PLA2G4C)在弥漫性大B细胞淋巴瘤(diffuse large B-cell lymphoma,DLBCL)中的作用及其可能调节机制。方法通过免疫印迹法(Western blot)检测PLA2G4C在DLBCL组织和细胞中的表达。构建PLA2G4C过表达或敲低表达的DLBCL细胞系,后用自噬抑制剂氯喹(Chloroquine,CQ)或p38抑制剂SB203580处理细胞24h。实时定量聚合酶链反应(qRT-PCR)检测PLA2G4C转染效率;Western blot检测PLA2G4C蛋白、线粒体自噬相关蛋白[微管相关蛋白1轻链3-Ⅱ/Ⅰ(microtubule-associated protein 1 light chain 3-Ⅱ/Ⅰ,MAP1 LC3Ⅱ/Ⅰ),Beclin1,p62,PTEN诱导激酶1(PTEN induced putative kinase 1,PINK1)和Parkin],p38/丝裂原激活蛋白激酶(mitogen activated protein kinases,MAPK)通路相关蛋白[磷酸化p38/MAPK(phosphorylated-p38/MAPK,p-p38/MAPK)]表达水平;CCK-8法、Transwell实验和流式细胞术分别检测细胞增殖、侵袭和凋亡能力。进一步构建异种移植瘤裸鼠模型,观察PLA2G4C对裸鼠体内肿瘤生长及线粒体自噬的影响。结果DLBCL患者淋巴瘤组织中PLA2G4C蛋白表达显著高于反应性增生淋巴结组织(3.47±0.42 vs 1.01±0.02),差异具有统计学意义(t=-37.002,P<0.001);DLBCL细胞中PLA2G4C蛋白水平显著高于人淋巴母细胞样细胞系和B细胞淋巴瘤细胞系,差异具有统计学意义(F=73.771,P<0.001)。沉默PLA2G4C显著降低DLBCL细胞活力和侵袭能力,诱导细胞凋亡(t=6.909~11.390);过表达PLA2G4C后结果与之相反(t=2.392~19.778),差异具有统计学意义(均P<0.001)。且过表达PLA2G4C显著促进线粒体自噬的发生,而CQ或SB203580处理则可显著逆转PLA2G4C过表达对DLBCL细胞生物学行为及线粒体自噬的作用。体内裸鼠实验显示,敲低PLA2G4C显著抑制移植瘤裸鼠体内肿瘤生长及线粒体自噬相关蛋白表达,差异具有统计学意义(t=13.816~25.926,均P<0.001)。结论PLA2G4C在DLBCL中表达显著上调,可能通过促进p38/MAPK信号通路介导的线粒体自噬,促进肿瘤细胞增殖和侵袭,抑制细胞凋亡,参与DLBCL的发生发展。

基于在线评论的B2C电商物流服务质量评价与提升研究

基于在线评论挖掘消费者对B2C电商物流服务质量评价的影响因素,对促进物流和社会经济发展具有重要意义。文章采用网络爬虫技术采集京东、苏宁易购B2C电商平台家电类产品评论数据,采用TF-IDF算法、词云图、LDA主题模型等进行文本分析,并构建情感词典进行文本情感分析。研究发现:影响B2C家电电商物流服务质量的六个主要影响因素,依据其影响程度由大到小排列为:物流工作人员服务态度、安装师傅专业水平、物流售后服务、服务信誉、物流速度、物流价格。基于上述结果为相关家电电商物流企业可持续发展提出了对策与建议。

Research on Online Reviews Impact on Commodity Sales in B2C E-commerce

The objective of this paper was to analyze the impact of online reviews on sales. Based on dual path model of commodity sales, an online reviews impact on the relationship between various factors, and then the theoretical hypothesis of each factor has been put forward in the model. As it is intuitive and strongly supported empirically, data including Chinese texts captured from Tmall.com was utilized, and then analyzed by SPSS and ROST CM6. Our empirical study on the reviews of Tmall.com indicated that the hypotheses are verified.

Research on Online Reviews Impact on Commodity Sales in B2C E-commerce

The objective of this paper was to analyze the impact of online reviews on sales. Based on dual path model of commodity sales, an online reviews impact on the relationship between various factors, and then the theoretical hypothesis of each factor has been put forward in the model. As it is intuitive and strongly supported empirically, data including Chinese texts captured from Tmall. com was utilized, and then analyzed by SPSS and ROST CM6. Our empirical study on the reviews of TmalLcom indicated that the hypotheses are verified.

Study on the Self-supporting Logistics Mode based on B2C E-commerce Enterprises

Taking B2C E-commerce enterprises as the center, it can be divided into a set of logistics activities upstream supply chain logistics producer to B2C e-commerce enterprises, and the B2C e-commerce enterprise logistics to client consumer, and the paper focuses on the study of self-supporting logistics for the E-commerce enterprise. According to the development status of current B2C electronic commerce enterprise in our country and logistics, the paper study B2C electric business enterprise how to correctly choose the logistics mode and how to promote the business logistics operation level.

B2C电子商务中零售商道德对消费者重购意愿的影响

B2C电子商务中,零售商的道德行为直接影响消费者的重购意愿和信任度。本文旨在探讨零售商在电子商务领域中应当具备的道德素养,以提高消费者的长期忠诚度和市场竞争力。通过对零售商道德的研究,可以帮助企业建立良好的声誉,赢得消费者的信任和支持。

Quality Criteria for B2C E-Commerce Websites in Brazil

The objective of this study is to compare the ranking of the quality of e-commerce B2C portals in Brazil according to explicit criteria described in the article with the ranking according to the INFO 100 ranking. Theoretical research is first described, followed by the construction of eight self-established criteria of B2C portal quality measures and identification and compilation of requirements used by the I-Best, Opinia, E-bit and other institutes. After that, a portal quality evaluation is made by the web site content analysis;finally, a comparison of the rankings is presented. The obtained results showed that in spite of the lack of knowledge of the criteria adopted by INFO100 [1], there could be agreement with the criteria adopted in this study, because there was agreement with the results for the Ponto Frio portal. Therefore, it was concluded that the eight criteria used in this study can be useful in a quality analysis of B2C electronic portals.

Assumption of E-commerce Platform of Agricultural Products Based on F2C2B Mode

This paper proposes the assumption of E-commerce platform of the agricultural products based on the F2C2B mode. The whole e-commerce model is guided by the idea of the supply chain management from the perspective of the modern system, and the e-commerce integration model from customer to supplier is implemented, and the whole is optimized. E-commerce to cloud computing as the basic environment, the construction of public cloud services and private cloud resources, based on public cloud to the SaaS way to provide services to customers, focus on business search and business collaboration, make full use of the lnternet, modern communications technology to provide the real- service. The development of agricultural economy, no longer depends only on the number of some traditional agricultural resources, but also depends on the modern technology, information access and use. Through the development of basic network technology, by virtue of some modern electronic information technology and some other means that can improve the intelligence of agricultural use of the information resources, the proposed model provides the new methodology of the solution.

CYP2C19基因多态性、血清NT-proBNP水平与急性脑梗死静脉溶栓预后不良的关系

目的探讨CYP2C19基因多态性、血清N末端B型脑利钠肽前体(NT-proBNP)水平与急性脑梗死(ACI)患者静脉溶栓预后不良的关系。方法选择210例ACI患者,均行阿替普酶静脉溶栓治疗,治疗90 d后根据改良Rankin量表(mRS)评分将患者分为预后不良组(mRS评分≥3分)52例、预后良好组(mRS评分<3分)158例。治疗前采用实时荧光定量PCR法检测CYP2C19基因多态性,时间分辨荧光免疫层析法检测血清NT-proBNP。用Pearson或Spearman分析CYP2C19基因多态性、血清NT-proBNP水平与mRS评分的相关性;用多因素Logistic回归分析ACI患者静脉溶栓预后的影响因素;用受试者工作特征曲线分析CYP2C19基因多态性、血清NT-proBNP水平对ACI患者静脉溶栓预后不良的预测价值。结果预后不良组年龄、高血压比例、糖尿病比例、入院美国国立卫生研究所脑卒中(NIHSS)评分、空腹血糖水平高于预后良好组(P均<0.05)。预后不良组和预后良好组CYP2C19基因多态性比较差异有统计学意义(P<0.05),预后不良组血清NT-proBNP水平高于预后良好组(P<0.05)。ACI患者CYP2C19基因多态性(r_(s)=0.362)、血清NT-proBNP水平(r=0.426)与mRS评分均呈正相关(P均<0.05)。高NIHSS评分、CYP2C19基因慢代谢型、高血清NT-proBNP水平是ACI患者预后不良的危险因素(P均<0.05)。CYP2C19基因多态性、血清NT-proBNP水平单独及联合预测ACI患者静脉溶栓预后的曲线下面积分别为0.752、0.786、0.861,二者联合预测的曲线下面积高于单独预测(P均<0.05)。结论CYP2C19基因多态性和高水平NT-proBNP是ACI患者静脉溶栓预后不良的危险因素,二者联合对不良预后有较高的预测价值。

Investigation and Countermeasures of the Development of Chinese Pharmaceutical E-commerce in the B2C Model Based on PEST-SWOT Analysis

Objective To analyze the problems of pharmaceutical e-commerce and provide strategies for its development in the future B2C mode since drug network management has great potential in China.Methods By collecting,identifying,and conducting literature research,PEST-SWOT identification and positioning of pharmaceutical e-commerce in the B2C mode were carried out.Results and Conclusion A PEST-SWOT analysis matrix was established to analyze the status of B2C pharmaceutical e-commerce,and to summarize its advantages,disadvantages,opportunities and threats from four perspectives of politics,economy,society and technology.Suggestions on cultivating compound talents proficient in medicine and e-commerce,exploring online payment methods for medical insurance,integration of upstream and downstream of the industrial chain and data sharing are put forward to promote the healthy and long-term development of pharmaceutical e-commerce under the background of big data.

Digital Marketing and B2B Cross-Border E-Commerce: A Case Study of Alibaba International Station in China

The rapid development of the“Internet+”has ushered in a new era of global digital technology innovation.Concurrent with the deepening trends of economic globalization and integration,international trade is progressively undergoing extensive digitization,with cross-border e-commerce emerging as a significant manifestation of this transformation.Within this landscape,the cross-border e-commerce B2B platform is anticipated to become a pivotal driver for China’s cross-border trade growth,representing a strategic opportunity for trade transformation.This paper provides a comprehensive examination of the concepts,characteristics,and development status of cross-border e-commerce and B2B platforms,considering both global and Chinese perspectives.Focusing on a prominent case study,Alibaba International Station,a B2B cross-border e-commerce platform,the paper delves into its business model and core competencies,offering a thorough analysis of its role in the intricacies of international e-commerce and its contribution to the field.Drawing on insights gained,the paper concludes by presenting targeted recommendations from both the platform and government perspectives.These suggestions are informed by a nuanced understanding of the development opportunities and challenges facing China’s cross-border e-commerce B2B platforms.

T2DM合并高血压患者Fetuin B、CysC水平及临床意义分析

目的探讨胎球蛋白(Fetuin)B、胱抑素C(Cys C)在2型糖尿病(T2DM)合并高血压(HBP)患者中的临床意义。方法选择2020年8月至2021年12月该院收治的T2DM患者125例,根据是否合并HBP将其分为T2DM组(53例)、T2DM合并HBP组(72例)。纳入45例单纯HBP患者作为对照组。采用酶联免疫吸附试验检测3组患者血清Fetuin B、Cys C水平。比较不同血压分级T2DM合并HBP患者血清Fetuin B、Cys C水平。绘制受试者工作特征(ROC)曲线,分析Fetuin B、Cys C对T2DM合并HBP的诊断价值。采用二元Logistic回归分析T2DM合并HBP的影响因素。结果与对照组相比,T2DM组、T2DM合并HBP组Fetuin B、Cys C水平均明显升高(P<0.05);与T2DM组相比,T2DM合并HBP组Fetuin B、Cys C水平均明显升高(P<0.05)。Fetuin B、Cys C水平随血压分级升高而升高(P<0.05)。Fetuin B>19.65 ng/mL、Cys C>1.386 mg/L是T2DM合并HBP的危险因素(P<0.05),Fetuin B、Cys C在诊断T2DM合并HBP中的曲线下面积分别为0.846、0.784。结论Fetuin B、Cys C在T2DM合并HBP患者血液中的水平呈异常高表达,且其水平随血压升高而升高,在T2DM合并HBP诊断及血压分级中均具有一定价值。

考虑波次订单动态释放的B2C电商订单合并配送决策方法

本文针对动态释放、异质性强的B2C电商波次订单的物流配送决策难题,以提高车辆满载率、降低配送成本为目标,研究考虑波次订单动态释放的B2C电商订单城区物流合并配送问题。首先,将原动态问题建模为一阶马尔可夫决策过程以表达其多阶段时序序贯决策的特点;其次,基于状态转移具有的时序特征,提出一种基于时序预测的前向动态规划方法用于寻找最优策略,将时序预测信息融入到合并配送决策的模型中,并结合定性启发式规则与定量优化模型以兼顾方法的决策效率与优化能力;最后,基于标准算例下的数值实验和某B2C电商平台的实例分析,验证了所提方法的有效性和实用性。此研究可为B2C电商订单物流配送提供决策支持,同时对于状态转移具有时序特征的马尔可夫决策问题提供了求解的新思路。

MiR-29a/b/c对葡萄膜黑色素瘤细胞功能的影响及机制

目的:探索miR-29a/b/c对葡萄膜黑色素瘤(UM)细胞功能的影响及其作用机制。方法:使用脂质体转染技术将hsa-miR-29a/b/c或基质金属蛋白酶2(MMP2)特异性siRNA转染进UM细胞。使用MTS实验和Matrigel Transwell实验分别检测UM细胞增殖和侵袭能力的变化。使用半定量PCR实验检测UM细胞中MMP2m RNA水平表达量的变化。使用ELISA实验检测UM细胞上清中MMP2蛋白分泌量的变化。结果:转染miR-29a/b/c抑制了UM细胞的增殖(P<0.05)和侵袭能力(P<0.05)。MiR-29a/b/c不影响MMP2 mRNA转录,但均能抑制UM细胞分泌MMP2(P<0.05)。在UM细胞中干扰MMP2抑制UM细胞的侵袭能力(P<0.05)。结论:Mi R-29a/b/c抑制UM细胞的增殖和侵袭。MiR-29a/b/c减少其下游靶蛋白MMP2的分泌,在UM细胞中干扰MMP2抑制细胞侵袭。

Homer1b/c“支架”在CTNND2-/-自闭症模型鼠中的作用研究

目的:观察CTNND2-/-自闭症模型鼠前额叶皮层中支架蛋白荷马1b/c(homer protein homolog 1b and 1c,Homer1b/c)与三磷酸肌醇受体(inositol 1,4,5-trisphosphate receptor,IP3R)、代谢型谷氨酸受体5(metabotropic glutamate receptor 5,mGluR5)和香克3蛋白(sh3 and multiple ankyrin repeat domains 3,Shank3)蛋白相关复合体的变化;前额叶皮层中常见氨基酸的变化,发现自闭症模型鼠中可能参与疾病发生的关键靶点。方法:蛋白免疫印迹法(Western blot,WB)法检测CTNND2-/-自闭症模型鼠前额叶皮层中支架蛋白Homer1b/c、突触后密度蛋白-95(postsynaptic density protein 95,PSD-95)、突触素蛋白(synaptophysin,SYP)、囊泡谷氨酸转运体1(vesicular glutamate transporter 1,vGluT1)的表达的变化;通过免疫荧光(immunofluorescence,IF)观察Homer1b/c与IP3R、mGluR5和Shank3蛋白的表达与共定位;免疫共沉淀(co-immunoprecipitation,CO-IP)技术分别观察Homer1b/c与IP3R、mGluR5或Shank3结合的变化;使用液相色谱(liquid chromatography,LC)观察前额叶皮层中常见氨基酸的变化。结果:与对照组相比,CTNND2-/-模型鼠前额叶皮层中Homer1b/c(P=0.003)、PSD-95(P=0.003)以及SYP蛋白(P=0.046)的表达均明显降低;同时,Homer1b/c与IP3R、mGluR5、Shank3蛋白相互之间结合减少;前额叶皮层中常见的兴奋性神经递质谷氨酸(glutamate,Glu)和抑制性神经递质γ-氨基丁酸(γ-aminobutyric acid,GABA)的表达无明显变化(P=0.366,P=0.355),组氨酸(histidine,His)(P=0.036),酪氨酸(tyrosine,Tyr)(P=0.030)表达则明显增高。结论:CTNND2-/-自闭症模型鼠中Homer1b/c蛋白低表达,同时Homer1b/c与IP3R、Shank3、mGluR5蛋白复合物的形成减少,并推测低表达的Homer1b/c可能是导致自闭症神经元突触异常发育的关键靶点。