In an era dominated by artificial intelligence (AI), establishing customer confidence is crucial for the integration and acceptance of AI technologies. This interdisciplinary study examines factors influencing custome...In an era dominated by artificial intelligence (AI), establishing customer confidence is crucial for the integration and acceptance of AI technologies. This interdisciplinary study examines factors influencing customer trust in AI systems through a mixed-methods approach, blending quantitative analysis with qualitative insights to create a comprehensive conceptual framework. Quantitatively, the study analyzes responses from 1248 participants using structural equation modeling (SEM), exploring interactions between technological factors like perceived usefulness and transparency, psychological factors including perceived risk and domain expertise, and organizational factors such as leadership support and ethical accountability. The results confirm the model, showing significant impacts of these factors on consumer trust and AI adoption attitudes. Qualitatively, the study includes 35 semi-structured interviews and five case studies, providing deeper insight into the dynamics shaping trust. Key themes identified include the necessity of explainability, domain competence, corporate culture, and stakeholder engagement in fostering trust. The qualitative findings complement the quantitative data, highlighting the complex interplay between technology capabilities, human perceptions, and organizational practices in establishing trust in AI. By integrating these findings, the study proposes a novel conceptual model that elucidates how various elements collectively influence consumer trust in AI. This model not only advances theoretical understanding but also offers practical implications for businesses and policymakers. The research contributes to the discourse on trust creation and decision-making in technology, emphasizing the need for interdisciplinary efforts to address societal challenges associated with technological advancements. It lays the groundwork for future research, including longitudinal, cross-cultural, and industry-specific studies, to further explore consumer trust in AI.展开更多
This study investigated the characteristics and formation of the online social trust network of Epinions.com, a general consumer review site. An analysis of the static structure of this social trust network revealed a...This study investigated the characteristics and formation of the online social trust network of Epinions.com, a general consumer review site. An analysis of the static structure of this social trust network revealed a high clustering coefficient, short average path length, and power-law degree distribution;it is therefore a small-world and scale-free trust network. The dynamic evolutionary characteristics of the online social network (OSN) were also examined. The results showed that the scale of the network followed a sigmoidal curve;the average degree of the network was nonconstant and changed into a bell-shaped distribution;the density of the network decreased and subsequently stabilized;and user trust diffusion in the network conformed to the Bass model. Finally, the formation of trust within the network was researched at the overall network (macro) and individual user (micro) levels. Compared with their accumulated contribution and reputation, user activeness had a larger effect on trust formation in OSNs, indicating a “diminishing returns” phenomenon. This phenomenon contrasts with the Matthew effect (i.e. , the more reputation a person has, the more likely he or she is to be trusted) in real-world social networks.展开更多
With the rapid development of social networks, there is a focus on marketing strategies and business models that are based on social media. In the academic world, scholars believe that online trust is a key factor con...With the rapid development of social networks, there is a focus on marketing strategies and business models that are based on social media. In the academic world, scholars believe that online trust is a key factor contributing to online purchasing behavior. This article explored several factors in social media trust and verified the moderating role of offline familiarity by using relevant research on online trust in conjunction with a structure equation model. The results show that independent variables such as reputation, SNS interaction, information quality, reciprocity, satisfaction and shared values have a positive influence on trust, whereas perceived similarity does not, and information quality is the most important factor. In addition, offline familiarity significantly moderates the relations between information quality, reciprocity, reputation, shared values and social media trust. This information is important to assist companies in developing an effective social network marketing strategy.展开更多
In the field of civil engineering, magnetorheological fluid (MRF) damper-based semi-active control systems have received considerable attention for use in protecting structures from natural hazards such as strong ea...In the field of civil engineering, magnetorheological fluid (MRF) damper-based semi-active control systems have received considerable attention for use in protecting structures from natural hazards such as strong earthquakes and high winds. In this paper, the MRF damper-based semi-active control system is applied to a long-span spatially extended structure and its feasibility is discussed. Meanwhile, a _trust-region method based instantaneous optimal semi-active control algorithm (TIOC) is proposed to improve the performance of the semi-active control system in a multiple damper situation. The proposed TIOC describes the control process as a bounded constraint optimization problem, in which an optimal semi- active control force vector is solved by the trust-region method in every control step to minimize the structural responses. A numerical example of a railway station roof structure installed with MRF-04K dampers is presented. First, a modified Bouc- Wen model is utilized to describe the behavior of the selected MRF-04K damper. Then, two semi-active control systems, including the well-known clipped-optimal controller and the proposed TIOC controller, are considered. Based on the characteristics of the long-span spatially extended structure, the performance of the control system is evaluated under uniform earthquake excitation and travelling-wave excitation with different apparent velocities. The simulation results indicate that the MR fluid damper-based semi-active control systems have the potential to mitigate the responses of full-scale long-span spatially extended structures under earthquake hazards. The superiority of the proposed TIOC controller is demonstrated by comparing its control effectiveness with the clipped-optimal controller for several different cases.展开更多
Dysfunctional audit behavior (DAB) is an accepted problem, associated with decreased audit quality. This study develops and tests a theoretical model that identifies factors contributing to DAB. Budget emphasis, lea...Dysfunctional audit behavior (DAB) is an accepted problem, associated with decreased audit quality. This study develops and tests a theoretical model that identifies factors contributing to DAB. Budget emphasis, leadership behavior structure and consideration, and effectiveness of audit review were examined as antecedents of attitudes toward DAB. The findings produced consistent evidence in support of the theoretical model. It is not an emphasis on meeting budgets that leads to undesirable behavior, but contextual variables, such as leadership behavior structure and effectiveness of audit review.展开更多
This paper describes a structural equation modeling (SEM) analysis of factors influencing architects' trust in project design teams. We undertook a survey of architects, during which we distributed 193 questionnair...This paper describes a structural equation modeling (SEM) analysis of factors influencing architects' trust in project design teams. We undertook a survey of architects, during which we distributed 193 questionnaires in 29 A-level architectural design institutes selected radomly from the altogether 59 ones in Shenzhen, P. R. China, and received 130 valid questionnaires. We used Amos 6.0 for SEM to identify significant personal construct based factors affecting interpersonal trust. The results show that only social interaction between architects significantly affects their interpersonal trust. The explained variance of trus~ is not very high in the model. Therefore, future research should add more factors into the current model. The practical implication is that team managers should promote the social interactions between team members such that the interpersonal trust level between team members can be improved.展开更多
This empirical study focused on investigating the perceived trust surrogated by a number of hy-pothesized factors and its effect on the choice of method of payment. The data were collected using a questionnaire, as th...This empirical study focused on investigating the perceived trust surrogated by a number of hy-pothesized factors and its effect on the choice of method of payment. The data were collected using a questionnaire, as the instrument for the primary data collection, with total collected back responses of 214 from customers of MarkaVIP. Structural equation modeling technique was used to fully analyze the data in order to determine what level of the relationship between the constituting factors of the perceived trust and the method of payment. The main findings were related to confirming the seven main hypotheses of the research that were related to testing if some factors were important to forming perceived trust by customers. Four factors (reputation, security, familiarity, and ease of use) were found to have a positive effect and the remaining three were not (privacy, size and usefulness). In addition, having perceived trust meant no preference to any method of payment by the customers.展开更多
In order to ensure the security of information systems, it's essential to make sure that system behaviors are trusted. By analyzing threats that exist in executing procedures, a trust model based on structured pro...In order to ensure the security of information systems, it's essential to make sure that system behaviors are trusted. By analyzing threats that exist in executing procedures, a trust model based on structured protection is proposed. We consider that functional components, system actions and message flows between components are three key factors of information systems. Structured protection requirements on components, connections and action parameters are also provided. Four trusted properties of the model are deducted through formal analysis, and trusted system behavior is defined based on these properties. Furthermore, decision theorem of trusted system behavior is proved. The developed prototype system indicates the model is practical. It is a general theory model built on logic deduction and independent on specific environment and the behaviors of the system designed and implemented following the model are trusted.展开更多
Objective To elucidate the transformation of energy metabolism patterns in the process of myocardial remodeling induced by volumeoverload and to explore a novel intervention target for the prevention,delay or even rev...Objective To elucidate the transformation of energy metabolism patterns in the process of myocardial remodeling induced by volumeoverload and to explore a novel intervention target for the prevention,delay or even reversal of structural heart dysfunction.Methods Thirty C57/BL6 mice,20-30 g,half male and half female,were randomly divided into model group(n=15)and sham operation group(n=15).Each group was divided into subacute phase(2 weeks after surgery,n=5),cardiac functional compensation phase(5 weeks after surgery,n=5)and decompensation phase(15 weeks after surgery,n=5).展开更多
Objective: To investigate the neuro-protective effects of Acanthopanax senticosus Harms(EAS) on mesencephalic mitochondria and the mechanism of action, using a mouse model of Parkinson's disease(PD). Methods: T...Objective: To investigate the neuro-protective effects of Acanthopanax senticosus Harms(EAS) on mesencephalic mitochondria and the mechanism of action, using a mouse model of Parkinson's disease(PD). Methods: The chemical fingerprint analysis of the extract of Acanthopanax senticosus Harms(EAS) was performed using the ultra performance liquid chromatograph and time of flight mass spectrometry. Thirty mice were randomly divided into the control group, the MPTP model group, and the EAS treated group with MPTP(MPTP+EAS group, 10 in each group). The MPTP model group and the MPTP+EAS group received MPTP-HCl(30 mg/kg i.p) once a day for 5 days. The control group received an equal volume of saline(20 m L/kg i.p) once a day for 5 days. Induced by 1-methyl-4-phenyl-1, 2, 3, 6-tetrahydropyridine hydrochloride daily(MPTP-HCl, 30 mg/kg) for 5 days, the PD mice were treated with EAS at 45.5 mg/kg daily for 20 days. The behavioral testing of mice was carried out using the pole-climbing test. The integrity and functions of neurons were examined in mesencephalic mitochondria in a PD mouse model, including nicotinamide adenine dinucleotide dehydrogenase ubiquinone flavoprotein 2(NDUFV2), mitochondrially encoded nicotinamide adenine dinucleotide dehydrogenase 1(MT-ND1), succinate dehydrogenase complex subunit A(SDHA), and succinate dehydrogenase cytochrome b560 subunit(SDHC). Results: After treatment with EAS, the behavioral changes induced by MPTP were attenuated significantly(P〈0.05). EAS protected the mesencephalic mitochondria from swelling and attenuated the decreases in their membrane potential(both P〈0.05), which was supported by an ultra-structural level analysis. The changes in reactive oxygen species(ROS), malonic dialdehyde(MDA), oxidative phosphorylation(OXPHOS) system 4 subunits levels and PD-related proteins expressions(parkin, Pink1, DJ-1, α-synuclein, and Lrrk2) reverted to near normal levels(all P〈0.05), based on the results of immune-histological and Western blotting observations. Conclusions: The neuro-protective effects of EAS are linked to protecting mice against MPTPinduced mitochondrial dysfunction and structuraldamage.Therefore,EAS is a promising candidate for the prevention or treatment of mitochondrial neurodegenerative disorders,such as PD.展开更多
文摘In an era dominated by artificial intelligence (AI), establishing customer confidence is crucial for the integration and acceptance of AI technologies. This interdisciplinary study examines factors influencing customer trust in AI systems through a mixed-methods approach, blending quantitative analysis with qualitative insights to create a comprehensive conceptual framework. Quantitatively, the study analyzes responses from 1248 participants using structural equation modeling (SEM), exploring interactions between technological factors like perceived usefulness and transparency, psychological factors including perceived risk and domain expertise, and organizational factors such as leadership support and ethical accountability. The results confirm the model, showing significant impacts of these factors on consumer trust and AI adoption attitudes. Qualitatively, the study includes 35 semi-structured interviews and five case studies, providing deeper insight into the dynamics shaping trust. Key themes identified include the necessity of explainability, domain competence, corporate culture, and stakeholder engagement in fostering trust. The qualitative findings complement the quantitative data, highlighting the complex interplay between technology capabilities, human perceptions, and organizational practices in establishing trust in AI. By integrating these findings, the study proposes a novel conceptual model that elucidates how various elements collectively influence consumer trust in AI. This model not only advances theoretical understanding but also offers practical implications for businesses and policymakers. The research contributes to the discourse on trust creation and decision-making in technology, emphasizing the need for interdisciplinary efforts to address societal challenges associated with technological advancements. It lays the groundwork for future research, including longitudinal, cross-cultural, and industry-specific studies, to further explore consumer trust in AI.
文摘This study investigated the characteristics and formation of the online social trust network of Epinions.com, a general consumer review site. An analysis of the static structure of this social trust network revealed a high clustering coefficient, short average path length, and power-law degree distribution;it is therefore a small-world and scale-free trust network. The dynamic evolutionary characteristics of the online social network (OSN) were also examined. The results showed that the scale of the network followed a sigmoidal curve;the average degree of the network was nonconstant and changed into a bell-shaped distribution;the density of the network decreased and subsequently stabilized;and user trust diffusion in the network conformed to the Bass model. Finally, the formation of trust within the network was researched at the overall network (macro) and individual user (micro) levels. Compared with their accumulated contribution and reputation, user activeness had a larger effect on trust formation in OSNs, indicating a “diminishing returns” phenomenon. This phenomenon contrasts with the Matthew effect (i.e. , the more reputation a person has, the more likely he or she is to be trusted) in real-world social networks.
文摘With the rapid development of social networks, there is a focus on marketing strategies and business models that are based on social media. In the academic world, scholars believe that online trust is a key factor contributing to online purchasing behavior. This article explored several factors in social media trust and verified the moderating role of offline familiarity by using relevant research on online trust in conjunction with a structure equation model. The results show that independent variables such as reputation, SNS interaction, information quality, reciprocity, satisfaction and shared values have a positive influence on trust, whereas perceived similarity does not, and information quality is the most important factor. In addition, offline familiarity significantly moderates the relations between information quality, reciprocity, reputation, shared values and social media trust. This information is important to assist companies in developing an effective social network marketing strategy.
基金Supported by:National Science Fund for Distinguished Young Scholars of China Under Grant No. 50425824the National Natural Science Foundation of China Under Grant No.50578109,90715034 and 90715032
文摘In the field of civil engineering, magnetorheological fluid (MRF) damper-based semi-active control systems have received considerable attention for use in protecting structures from natural hazards such as strong earthquakes and high winds. In this paper, the MRF damper-based semi-active control system is applied to a long-span spatially extended structure and its feasibility is discussed. Meanwhile, a _trust-region method based instantaneous optimal semi-active control algorithm (TIOC) is proposed to improve the performance of the semi-active control system in a multiple damper situation. The proposed TIOC describes the control process as a bounded constraint optimization problem, in which an optimal semi- active control force vector is solved by the trust-region method in every control step to minimize the structural responses. A numerical example of a railway station roof structure installed with MRF-04K dampers is presented. First, a modified Bouc- Wen model is utilized to describe the behavior of the selected MRF-04K damper. Then, two semi-active control systems, including the well-known clipped-optimal controller and the proposed TIOC controller, are considered. Based on the characteristics of the long-span spatially extended structure, the performance of the control system is evaluated under uniform earthquake excitation and travelling-wave excitation with different apparent velocities. The simulation results indicate that the MR fluid damper-based semi-active control systems have the potential to mitigate the responses of full-scale long-span spatially extended structures under earthquake hazards. The superiority of the proposed TIOC controller is demonstrated by comparing its control effectiveness with the clipped-optimal controller for several different cases.
文摘Dysfunctional audit behavior (DAB) is an accepted problem, associated with decreased audit quality. This study develops and tests a theoretical model that identifies factors contributing to DAB. Budget emphasis, leadership behavior structure and consideration, and effectiveness of audit review were examined as antecedents of attitudes toward DAB. The findings produced consistent evidence in support of the theoretical model. It is not an emphasis on meeting budgets that leads to undesirable behavior, but contextual variables, such as leadership behavior structure and effectiveness of audit review.
基金Funded by the R & D Project of the Ministry of Construction of China.
文摘This paper describes a structural equation modeling (SEM) analysis of factors influencing architects' trust in project design teams. We undertook a survey of architects, during which we distributed 193 questionnaires in 29 A-level architectural design institutes selected radomly from the altogether 59 ones in Shenzhen, P. R. China, and received 130 valid questionnaires. We used Amos 6.0 for SEM to identify significant personal construct based factors affecting interpersonal trust. The results show that only social interaction between architects significantly affects their interpersonal trust. The explained variance of trus~ is not very high in the model. Therefore, future research should add more factors into the current model. The practical implication is that team managers should promote the social interactions between team members such that the interpersonal trust level between team members can be improved.
文摘This empirical study focused on investigating the perceived trust surrogated by a number of hy-pothesized factors and its effect on the choice of method of payment. The data were collected using a questionnaire, as the instrument for the primary data collection, with total collected back responses of 214 from customers of MarkaVIP. Structural equation modeling technique was used to fully analyze the data in order to determine what level of the relationship between the constituting factors of the perceived trust and the method of payment. The main findings were related to confirming the seven main hypotheses of the research that were related to testing if some factors were important to forming perceived trust by customers. Four factors (reputation, security, familiarity, and ease of use) were found to have a positive effect and the remaining three were not (privacy, size and usefulness). In addition, having perceived trust meant no preference to any method of payment by the customers.
基金supported by National Science and Technology Major Project under Grant No.2012ZX03002003Funds of Key Lab of Fujian Province University Network Security and Cryptology under Grant No.2011009Open Research Project of State Key Laboratory of Information Security in Institute of Software,Chinese Academy of Sciences
文摘In order to ensure the security of information systems, it's essential to make sure that system behaviors are trusted. By analyzing threats that exist in executing procedures, a trust model based on structured protection is proposed. We consider that functional components, system actions and message flows between components are three key factors of information systems. Structured protection requirements on components, connections and action parameters are also provided. Four trusted properties of the model are deducted through formal analysis, and trusted system behavior is defined based on these properties. Furthermore, decision theorem of trusted system behavior is proved. The developed prototype system indicates the model is practical. It is a general theory model built on logic deduction and independent on specific environment and the behaviors of the system designed and implemented following the model are trusted.
文摘Objective To elucidate the transformation of energy metabolism patterns in the process of myocardial remodeling induced by volumeoverload and to explore a novel intervention target for the prevention,delay or even reversal of structural heart dysfunction.Methods Thirty C57/BL6 mice,20-30 g,half male and half female,were randomly divided into model group(n=15)and sham operation group(n=15).Each group was divided into subacute phase(2 weeks after surgery,n=5),cardiac functional compensation phase(5 weeks after surgery,n=5)and decompensation phase(15 weeks after surgery,n=5).
基金Supported by the National Natural Science Foundation of China(No.81270056)China Postdoctoral Science Foundation(No.2013T60398)+2 种基金Scientific Research grants of Postdoctoral Researchers Settled in Heilongjiang(No.LBH-Q13160)Outstanding Talents Cultivation Fund of Heilongjiang University of Chinese Medicine(No.2013jc01)the Outstanding Innovative Talent Support Programs of Heilongjiang University of Chinese Medicine
文摘Objective: To investigate the neuro-protective effects of Acanthopanax senticosus Harms(EAS) on mesencephalic mitochondria and the mechanism of action, using a mouse model of Parkinson's disease(PD). Methods: The chemical fingerprint analysis of the extract of Acanthopanax senticosus Harms(EAS) was performed using the ultra performance liquid chromatograph and time of flight mass spectrometry. Thirty mice were randomly divided into the control group, the MPTP model group, and the EAS treated group with MPTP(MPTP+EAS group, 10 in each group). The MPTP model group and the MPTP+EAS group received MPTP-HCl(30 mg/kg i.p) once a day for 5 days. The control group received an equal volume of saline(20 m L/kg i.p) once a day for 5 days. Induced by 1-methyl-4-phenyl-1, 2, 3, 6-tetrahydropyridine hydrochloride daily(MPTP-HCl, 30 mg/kg) for 5 days, the PD mice were treated with EAS at 45.5 mg/kg daily for 20 days. The behavioral testing of mice was carried out using the pole-climbing test. The integrity and functions of neurons were examined in mesencephalic mitochondria in a PD mouse model, including nicotinamide adenine dinucleotide dehydrogenase ubiquinone flavoprotein 2(NDUFV2), mitochondrially encoded nicotinamide adenine dinucleotide dehydrogenase 1(MT-ND1), succinate dehydrogenase complex subunit A(SDHA), and succinate dehydrogenase cytochrome b560 subunit(SDHC). Results: After treatment with EAS, the behavioral changes induced by MPTP were attenuated significantly(P〈0.05). EAS protected the mesencephalic mitochondria from swelling and attenuated the decreases in their membrane potential(both P〈0.05), which was supported by an ultra-structural level analysis. The changes in reactive oxygen species(ROS), malonic dialdehyde(MDA), oxidative phosphorylation(OXPHOS) system 4 subunits levels and PD-related proteins expressions(parkin, Pink1, DJ-1, α-synuclein, and Lrrk2) reverted to near normal levels(all P〈0.05), based on the results of immune-histological and Western blotting observations. Conclusions: The neuro-protective effects of EAS are linked to protecting mice against MPTPinduced mitochondrial dysfunction and structuraldamage.Therefore,EAS is a promising candidate for the prevention or treatment of mitochondrial neurodegenerative disorders,such as PD.