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Predicting Purchasing Behavior on E-Commerce Platforms: A Regression Model Approach for Understanding User Features that Lead to Purchasing
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作者 Abraham Jallah Balyemah Sonkarlay J. Y. Weamie +2 位作者 Jiang Bin Karmue Vasco Jarnda Felix Jwakdak Joshua 《International Journal of Communications, Network and System Sciences》 2024年第6期81-103,共23页
This research introduces a novel approach to improve and optimize the predictive capacity of consumer purchase behaviors on e-commerce platforms. This study presented an introduction to the fundamental concepts of the... This research introduces a novel approach to improve and optimize the predictive capacity of consumer purchase behaviors on e-commerce platforms. This study presented an introduction to the fundamental concepts of the logistic regression algorithm. In addition, it analyzed user data obtained from an e-commerce platform. The original data were preprocessed, and a consumer purchase prediction model was developed for the e-commerce platform using the logistic regression method. The comparison study used the classic random forest approach, further enhanced by including the K-fold cross-validation method. Evaluation of the accuracy of the model’s classification was conducted using performance indicators that included the accuracy rate, the precision rate, the recall rate, and the F1 score. A visual examination determined the significance of the findings. The findings suggest that employing the logistic regression algorithm to forecast customer purchase behaviors on e-commerce platforms can improve the efficacy of the approach and yield more accurate predictions. This study serves as a valuable resource for improving the precision of forecasting customers’ purchase behaviors on e-commerce platforms. It has significant practical implications for optimizing the operational efficiency of e-commerce platforms. 展开更多
关键词 e-commerce platform Purchasing Behavior Prediction Logistic Regression Algorithm
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Dynamic Pricing Model of E-Commerce Platforms Based on Deep Reinforcement Learning 被引量:1
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作者 Chunli Yin Jinglong Han 《Computer Modeling in Engineering & Sciences》 SCIE EI 2021年第4期291-307,共17页
With the continuous development of artificial intelligence technology,its application field has gradually expanded.To further apply the deep reinforcement learning technology to the field of dynamic pricing,we build a... With the continuous development of artificial intelligence technology,its application field has gradually expanded.To further apply the deep reinforcement learning technology to the field of dynamic pricing,we build an intelligent dynamic pricing system,introduce the reinforcement learning technology related to dynamic pricing,and introduce existing research on the number of suppliers(single supplier and multiple suppliers),environmental models,and selection algorithms.A two-period dynamic pricing game model is designed to assess the optimal pricing strategy for e-commerce platforms under two market conditions and two consumer participation conditions.The first step is to analyze the pricing strategies of e-commerce platforms in mature markets,analyze the optimal pricing and profits of various enterprises under different strategy combinations,compare different market equilibriums and solve the Nash equilibrium.Then,assuming that all consumers are naive in the market,the pricing strategy of the duopoly e-commerce platform in emerging markets is analyzed.By comparing and analyzing the optimal pricing and total profit of each enterprise under different strategy combinations,the subgame refined Nash equilibrium is solved.Finally,assuming that the market includes all experienced consumers,the pricing strategy of the duopoly e-commerce platform in emerging markets is analyzed. 展开更多
关键词 Deep reinforcement learning e-commerce platform dynamic evaluation game model pricing strategy
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A Novel Named Entity Recognition Scheme for Steel E-Commerce Platforms Using a Lite BERT 被引量:1
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作者 Maojian Chen Xiong Luo +2 位作者 Hailun Shen Ziyang Huang Qiaojuan Peng 《Computer Modeling in Engineering & Sciences》 SCIE EI 2021年第10期47-63,共17页
In the era of big data,E-commerce plays an increasingly important role,and steel E-commerce certainly occupies a positive position.However,it is very difficult to choose satisfactory steel raw materials from diverse s... In the era of big data,E-commerce plays an increasingly important role,and steel E-commerce certainly occupies a positive position.However,it is very difficult to choose satisfactory steel raw materials from diverse steel commodities online on steel E-commerce platforms in the purchase of staffs.In order to improve the efficiency of purchasers searching for commodities on the steel E-commerce platforms,we propose a novel deep learning-based loss function for named entity recognition(NER).Considering the impacts of small sample and imbalanced data,in our NER scheme,the focal loss,the label smoothing,and the cross entropy are incorporated into a lite bidirectional encoder representations from transformers(BERT)model to avoid the over-fitting.Moreover,through the analysis of different classic annotation techniques used to tag data,an ideal one is chosen for the training model in our proposed scheme.Experiments are conducted on Chinese steel E-commerce datasets.The experimental results show that the training time of a lite BERT(ALBERT)-based method is much shorter than that of BERT-based models,while achieving the similar computational performance in terms of metrics precision,recall,and F1 with BERT-based models.Meanwhile,our proposed approach performs much better than that of combining Word2Vec,bidirectional long short-term memory(Bi-LSTM),and conditional random field(CRF)models,in consideration of training time and F1. 展开更多
关键词 Named entity recognition bidirectional encoder representations from transformers steel e-commerce platform annotation technique
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Assumption of E-commerce Platform of Agricultural Products Based on F2C2B Mode
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作者 KeweiZhu 《International Journal of Technology Management》 2017年第4期86-88,共3页
This paper proposes the assumption of E-commerce platform of the agricultural products based on the F2C2B mode. The whole e-commerce model is guided by the idea of the supply chain management from the perspective of t... This paper proposes the assumption of E-commerce platform of the agricultural products based on the F2C2B mode. The whole e-commerce model is guided by the idea of the supply chain management from the perspective of the modern system, and the e-commerce integration model from customer to supplier is implemented, and the whole is optimized. E-commerce to cloud computing as the basic environment, the construction of public cloud services and private cloud resources, based on public cloud to the SaaS way to provide services to customers, focus on business search and business collaboration, make full use of the lnternet, modern communications technology to provide the real- service. The development of agricultural economy, no longer depends only on the number of some traditional agricultural resources, but also depends on the modern technology, information access and use. Through the development of basic network technology, by virtue of some modern electronic information technology and some other means that can improve the intelligence of agricultural use of the information resources, the proposed model provides the new methodology of the solution. 展开更多
关键词 F2C2B Mode e-commerce platform Agricultural Products.
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Effects of E-Commerce Platforms on Firm Export——Evidence from China’s Industrial Enterprises
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作者 Yue Yunsong Li Bing 《China Economist》 2019年第5期112-125,共14页
With deepening digital technology applications in international trade, e-commerce platforms have become a major avenue for firm export. Based on a multicountry, multi-product heterogeneous firms trade theory model, th... With deepening digital technology applications in international trade, e-commerce platforms have become a major avenue for firm export. Based on a multicountry, multi-product heterogeneous firms trade theory model, this paper investigates the firm export effects of e-commerce platforms, and empirically tests the inferences from the model using data from Alibaba China Station, China industrial enterprises data, and China customs data from 2000 to 2009. Our estimation result shows that overall, e-commerce platforms significantly increase firm export probability and volume;e-commerce platforms enable firms to export products of different types to more countries by reducing the cost of information and export markets threshold while raising trade efficiency. Further analysis of enterprise heterogeneity reveals that SMEs, firms in China's eastern region, and general exporters benefit more from e-commerce platforms than other types of firms do. 展开更多
关键词 e-commerce platform ALIBABA manufacturing FIRMS EXPORT
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Application of the E-commerce Platform in the International Trade
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作者 ZHOU Luzhao 《International English Education Research》 2019年第3期70-72,共3页
E-commerce is a new consumption mode, which develops rapidly and is welcomed by consumers. It also plays an important role in promoting the international trade. Through this analysis, we can understand that the influe... E-commerce is a new consumption mode, which develops rapidly and is welcomed by consumers. It also plays an important role in promoting the international trade. Through this analysis, we can understand that the influence of the e-commerce on the international market has both positive and negative aspects. We need to be aware of our shortcomings, understand the gap between them and the developed countries, and formulate the relevant policies. Let China's e-commerce continue to improve and innovate in the international trade, and find a suitable strategy for its own development. Relevant Chinese departments should actively and effectively participate in the construction of e-commerce. On the one hand, they can stabilize the status of e-commerce in the international trade, and on the other hand, they can expand the consumer groups and make the electronic goods better. 展开更多
关键词 e-commerce platform international TRADE APPLICATION system INNOVATION VALUE
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Design and Implementation of E-Commerce Platform Based on Android
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作者 Jie Shen Guiling Sun Yangyang Li 《Journal of Computer and Communications》 2018年第8期92-100,共9页
This paper introduces the basic functions of the e-commerce system implemented on Android, including user management functions, product search functions, product browsing functions, and product tracking functions, etc... This paper introduces the basic functions of the e-commerce system implemented on Android, including user management functions, product search functions, product browsing functions, and product tracking functions, etc. It is necessary to use technologies in Android in order to implement each module function. For example, network communication requires Android’s network request technology and data analysis technology. The display of pictures requires the use of Android controls and cache technology. The traceability of products requires camera scanning technology. And RSA decryption technology and so on. Through the above thread pool technology and the use of caching mechanism, the user experience of UI will be improved and unnecessary network resources consumption will be avoided. 展开更多
关键词 ANDROID e-commerce Network Communication Image DISPLAY PRODUCT TRACEABILITY
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Design and Research on Tourism E-commerce Platform
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作者 Dongxia Wang 《International Journal of Technology Management》 2013年第1期97-99,共3页
this paper analyzes application status of tourism e-commerce in China and the Existing problems, points out that the construction of tourism e-commerce platform is an important part of the development of tourism elect... this paper analyzes application status of tourism e-commerce in China and the Existing problems, points out that the construction of tourism e-commerce platform is an important part of the development of tourism electronic commerce. The implementation of all business systems of various tourism enterprise data integration and information integration, the travel industry, all kinds of information resources for collaborative centralized management. By connecting the information management system of scattered all corporate travel value chain, realize the unified operation in the tourism e-commerce platform, improve the exchange of information and online transaction speed. According to our country' s tourism status and characteristics, from the feasibility analysis, function analysis, performance analysis and service oriented thought, this paper analyzes the system architecture of and data flow diagrams, system flow chart, PAD chart analysis of the system' s business processes. And it was analyzed and discussed briefly from the aspects of adaptability, functions, implementation strategy. 展开更多
关键词 SOA Web service tourism e-commerce service object model
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Evolutionary game analysis of information service quality control of e-commerce platforms under information ecology 被引量:1
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作者 Xiaojun Xu Lu Wang Xiaoli Wang 《Journal of Management Analytics》 EI 2024年第1期135-159,共25页
Due to the information asymmetry and imperfect supervision system,the problem of information service quality of e-commerce platforms is becoming increasingly prominent.Based on the perspective of information ecology,t... Due to the information asymmetry and imperfect supervision system,the problem of information service quality of e-commerce platforms is becoming increasingly prominent.Based on the perspective of information ecology,this paper constructs a three-party evolutionary game model including merchants,e-commerce platforms and governments,and analyzes the dynamic process of the threeparty game under bounded rationality,thereby characterizing the behavior and optimal strategies of information service quality control.We carry out numerical simulation using data of the Pinduoduo platform.The results show that the cost of each party,control strength of e-commerce platforms,proportion of margin deducted and other factors are important factors affecting the quality of information service;Only when the sum of the costs of passive management of e-commerce platforms,penalties for merchants,and the additional revenue generated from the active management exceeds the cost of the active management of the e-commerce platforms,it ensures effective control over the quality of information service in a stable market environment.Finally,some suggestions are put forward to optimize the e-commerce information service quality control. 展开更多
关键词 e-commerce platforms information service quality control evolutionary game information ecology
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Price Masking Strategy of Cross-Border E-Commerce Platform Financing
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作者 LI Jianbin HANG Zhouxin +1 位作者 CHEN Zhiyuan XIAO Shan 《Journal of Systems Science & Complexity》 SCIE EI CSCD 2024年第2期668-691,共24页
E-commerce platform financing is a new service pattern of supply chain finance.However,this pattern may bring some new issues when considering the problem of cash flow shortage and financing difficulties of small and ... E-commerce platform financing is a new service pattern of supply chain finance.However,this pattern may bring some new issues when considering the problem of cash flow shortage and financing difficulties of small and medium-sized enterprises.When enterprises use this service,they worry about the leakage of preferential wholesale price when applying the full loan amount and providing the true transaction information.Based on the model consisting of a supplier,a retailer and a cross-border e-commerce platform,the authors design a price masking strategy to prevent the retailer’s preferential wholesale price information from leakage.The authors analyze the profit of the retailer and the platform before and after adopting the price masking strategy.The authors find that the price masking strategy always benefits the retailer.Besides,the optimal profit of the retailer and the platform are both affected by the loan interest rate.Moreover,there exists a range of loan interest rates that can benefit both the retailer and the platform if the price masking strategy is adopted.The research emphasizes that platform can expand the total business volume by allowing retailers to use price masking strategy.In other words,there will be more and more retailers attracted by the strategy,which benefits the long-term growth of cross-border e-commerce platform financing. 展开更多
关键词 Cross-border e-commerce e-commerce platform financing price masking supply chain finance
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Research on Credit Regulation Mechanism of E-commerce Platform Based on Evolutionary Game Theory
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作者 Zeguo Qiu Yuchen Yin +1 位作者 Yao Yuan Yunhao Chen 《Journal of Systems Science and Systems Engineering》 SCIE EI CSCD 2024年第3期330-359,共30页
In the growing e-commerce industry,the problem of malicious business operations has become increasingly prominent,exposing many problems such as weak supervision of e-commerce platforms and no way for consumers to com... In the growing e-commerce industry,the problem of malicious business operations has become increasingly prominent,exposing many problems such as weak supervision of e-commerce platforms and no way for consumers to complain.In order to solve the problems of counterfeit and shoddy products on e-commerce platforms and promote the sustainable development of the e-commerce industry in China,this paper constructs a three-party evolutionary game model of e-commerce platforms,merchants,and consumers,investigates the influence of each influencing factor on each party’s strategy choice,and provides targeted suggestions to e-commerce platforms based on relevant factors.Finally,the impact of several important parameters on the equilibrium solution is discussed through sensitivity analysis.The results show that:1)the smaller the cost difference between active and negative regulation,the more the e-commerce platform tends to active regulation strategy,but increasing fines for dishonest merchants and consumer complaints have little impact on the e-commerce platform;2)increasing consumer compensation,creating an honest business environment,and reducing the cost of honest business all help companies tend to operate in good faith;3)the only factor that affects the tendency of consumer complaint strategies is the cost of complaints.The loss suffered by silence and the compensation given to consumers have little effect on consumers’tendency to complain strategy.The results can provide theoretical guidance for participants to make useful strategic decisions in the e-commerce market. 展开更多
关键词 Evolutionary game e-commerce data simulation
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Detecting compromised accounts caused by phone number recycling on e-commerce platforms: taking Meituan as an example
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作者 Min GAO Shutong CHEN +6 位作者 Yangbo GAO Zhenhua ZHANG Yu CHEN Yupeng LI Qiongzan YE Xin WANG Yang CHEN 《Frontiers of Information Technology & Electronic Engineering》 SCIE EI CSCD 2024年第8期1077-1095,共19页
Phone number recycling(PNR)refers to the event wherein a mobile operator collects a disconnected number and reassigns it to a new owner.It has posed a threat to the reliability of the existing authentication solution ... Phone number recycling(PNR)refers to the event wherein a mobile operator collects a disconnected number and reassigns it to a new owner.It has posed a threat to the reliability of the existing authentication solution for e-commerce platforms.Specifically,a new owner of a reassigned number can access the application account with which the number is associated,and may perform fraudulent activities.Existing solutions that employ a reassigned number database from mobile operators are costly for e-commerce platforms with large-scale users.Thus,alternative solutions that depend on only the information of the applications are imperative.In this work,we study the problem of detecting accounts that have been compromised owing to the reassignment of phone numbers.Our analysis on Meituan's real-world dataset shows that compromised accounts have unique statistical features and temporal patterns.Based on the observations,we propose a novel model called temporal pattern and statistical feature fusion model(TSF)to tackle the problem,which integrates a temporal pattern encoder and a statistical feature encoder to capture behavioral evolutionary interaction and significant operation features.Extensive experiments on the Meituan and IEEE-CIS datasets show that TSF significantly outperforms the baselines,demonstrating its effectiveness in detecting compromised accounts due to reassigned numbers. 展开更多
关键词 Phone number recycling Neural networks e-commerce Compromised account detection
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Optimization and Innovation of the Operation Model of Mobile Social E-commerce under AI Empowerment:Taking the Female Community Platform“Little Red Book”as an Example
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作者 Mi Liu Jia Yu +1 位作者 Yan Li Jun Zheng 《Proceedings of Business and Economic Studies》 2024年第4期269-274,共6页
This article takes the female community platform“Little Red Book”as an example to explore the optimization and innovation of mobile community e-commerce operation mode under Artificial Intelligence(AI)empowerment.Fi... This article takes the female community platform“Little Red Book”as an example to explore the optimization and innovation of mobile community e-commerce operation mode under Artificial Intelligence(AI)empowerment.Firstly,the relevant concepts were defined,and then the unique attributes of mobile community e-commerce were analyzed.As a typical representative of mobile community e-commerce,Little Red Book introduces the background and characteristics of its platform,analyzes its mobile community operation mode,and focuses on exploring how to establish a mobile community e-commerce platform and effective operation mode under the empowerment of AI technology,to provide some reference and inspiration for the development and operation of Little Red Book and other e-commerce platform enterprises. 展开更多
关键词 Mobile social e-commerce Little Red Book Female community platform AI User experience UGC
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Theoretical analysis of brand-building of e-commerce platforms
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作者 Guan Guanjun 《China Finance and Economic Review》 2016年第4期120-129,共10页
Brand-building is inevitable for e-commerce platforms,based on the economic theory of heterogeneous perfect competition.By investing heterogeneous factors,such as innovative entities into the platforms,their basic bus... Brand-building is inevitable for e-commerce platforms,based on the economic theory of heterogeneous perfect competition.By investing heterogeneous factors,such as innovative entities into the platforms,their basic business can achieve a natural monopoly in the market,which constitutes a necessary condition for them to build their brands.E-commerce platforms have invalidated the traditional hypothesis of asset specificity,and its value-added business targets brand-building by selling products of multiple varieties and in small batches. 展开更多
关键词 e-commerce platform BRAND monopolistic competition heterogeneous perfect competition
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Architecture of Next-Generation E-Commerce Platform 被引量:4
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作者 Yadong Huang Yueting Chai +1 位作者 Yi Liu Jianping Shen 《Tsinghua Science and Technology》 SCIE EI CAS CSCD 2019年第1期18-29,共12页
E-commerce, driven by computer and internet technology, has experienced a significant growth in almost all fields during the past two decades. E-commerce has significantly changed the rules of business. Numerous resea... E-commerce, driven by computer and internet technology, has experienced a significant growth in almost all fields during the past two decades. E-commerce has significantly changed the rules of business. Numerous research institutions and enterprises have made e-commerce more intelligent and convenient. Here, we propose a novel prototype of next-generation e-commerce platform with an architecture framework and theoretical models.Each subject, including the individual, enterprise, and administrative department, has his/her personalized portal to complete the subject information synchronization, supply release, demand satisfaction, and social contact. By using the personalized portal, instead of the traditional trading platform, the consumers and suppliers can complete intelligent matching transactions without intermediate traders. Moreover, the overall transaction process can be reviewed, making the transaction safer, more transparent, and more interesting. Moreover, the interconnected personalized portals solve the isolated islands of information, and the counterparts support parallel processing.Thus, this may improve the operating efficiency of the entire society. 展开更多
关键词 e-commerce PERSONALIZED PORTAL accurate demand reliable supply smart CYBERSPACE
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The Influence of Third-party E-Commerce Platform Price Limits on the Dual-Channel Strategy of Manufacturers 被引量:2
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作者 Cong WANG Huifang YANG Deli YANG 《Journal of Systems Science and Information》 CSCD 2019年第2期173-186,共14页
Powerful platform operators always set price limits for sellers on the platform. This paper establishes Stackelberg game models according to two pricing models when the manufacturer enters the third-party e-commerce p... Powerful platform operators always set price limits for sellers on the platform. This paper establishes Stackelberg game models according to two pricing models when the manufacturer enters the third-party e-commerce platform and sells products online. The first is a seller-pricing model in which the manufacturer decides the online price. The second is a platform-pricing model in which the platform decides the online price. We obtain the equilibrium results for these two models and the condition that allows the manufacturer to adopt the dual-channel strategy by comparing the operation decisions and performance of supply-chain members in the two models. Results show that the dual-channel strategy of the manufacturer always decreases the profit of the traditional retailer. In comparison with the sellerpricing model, the platform-pricing model always erodes parts of the manufacturers profit obtained by the dual-channel strategy. The manufacturer will pass on the partial loss to the retailer using relative leadership in the platform-pricing model, which renders the profit of the retailer lower than that in the seller-pricing model. Also, price limits do not always bring the platform more profits;sometimes the platform is forced to set a low price. 展开更多
关键词 third-party platform PRICE CAP the MANUFACTURER DUAL-CHANNEL STRATEGY
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Study on the E-commerce Ordering Platform of CKD/IKD 被引量:2
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作者 YIN Xiaoqing~1 LIU Wei~2 1.College of Mechanical Engineering,Chongqing University,Chongqing 400044,China 2.College of Economics Business Administration,Chongqing University,Chongqing 400044,China 《武汉理工大学学报》 CAS CSCD 北大核心 2006年第S2期490-492,共3页
CKD/IKD is a new technology management method which should be used instead of commerce mode of CBU.In the international trade,as to the products with fast update,complex structure,mass variety,complicated sales states... CKD/IKD is a new technology management method which should be used instead of commerce mode of CBU.In the international trade,as to the products with fast update,complex structure,mass variety,complicated sales states and multi- mode configuration,when they are exported to enterprises without independent technology of products design from the OEM suppli- ers in the form of CKD/IKD.The all-around intellectualized management of CKD/IKD customization,purchase and supply will be realized by transforming automatically between CKD/IKD orders and parts orders in ERP systems through KD virtual collabo- rative center,combining the e-commerce sales system,ERP,SCM,CRM,PDM and export management system. 展开更多
关键词 CKD/IKD e-commerce VIRTUAL COLLABORATIVE CENTER
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Impacts of agri-food e-commerce on traditional wholesale industry:Evidence from China
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作者 Ruyi Yang Jifang Liu +2 位作者 Shanshan Cao Wei Sun Fantao Kong 《Journal of Integrative Agriculture》 SCIE CAS CSCD 2024年第4期1409-1428,共20页
Rapidly expanding studies investigate the effects of e-commerce on company operations in the retail market.However,the interaction between agri-food e-commerce(AEC)and the traditional agri-food wholesale industry(AWI)... Rapidly expanding studies investigate the effects of e-commerce on company operations in the retail market.However,the interaction between agri-food e-commerce(AEC)and the traditional agri-food wholesale industry(AWI)has not received enough attention in the existing literature.Based on the provincial panel data from 2013 to 2020 in China,this paper examines the effect of AEC on AWI,comprising three dimensions:digitalization(DIGITAL),agrifood e-commerce infrastructure and supporting services(AECI),and agri-food e-commerce economy(AECE).First,AWI and AEC are measured using an entropy-based combination of indicators.The results indicate that for China as a whole,AWI has remained practically unchanged,whereas AEC exhibits a significant rising trend.Second,the findings of the fixed-effect regression reveal that DIGITAL and AECE tend to raise AWI,whereas AECI negatively affects AWI.Third,threshold regression results indicate that AECI tends to diminish AWI with three-stage inhibitory intensity,which manifests as a first increase and then a drop in the inhibition degree.These results suggest that with the introduction of e-commerce for agricultural product circulation,digital development will have catfish effects that tend to stimulate the vitality of the conventional wholesale industry and promote technical progress.Furthermore,the traditional wholesale industry benefits financially from e-commerce even while it diverts part of the traditional wholesale circulation for agricultural products. 展开更多
关键词 agri-food e-commerce traditional wholesale industry panel threshold model dual-channel circulation
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Impact of BRICS Trade Facilitation on China's Exports Using Cross-Border E-Commerce
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作者 Longling LI Kaimei CHEN Zijian LONG 《Asian Agricultural Research》 2024年第5期1-7,共7页
With the rapid growth of the global digital economy, cross-border e-commerce, as an emerging form of trade, has gradually become a powerful engine to promote the development of global trade. BRICS is an important forc... With the rapid growth of the global digital economy, cross-border e-commerce, as an emerging form of trade, has gradually become a powerful engine to promote the development of global trade. BRICS is an important force in the global economy, and the progress of the BRICS countries' trade facilitation level has an important impact on the global trade environment. This paper conducts an in-depth study of the dynamic changes in BRICS trade facilitation from 2013 to 2022, and uses an extended gravity model to analyze the specific impact of this change on China's exports using cross-border e-commerce. The results show that although the BRICS countries have made some progress in trade facilitation, the overall level still needs to be improved, and there are obvious differences among member countries. However, the improvement of trade facilitation among BRICS countries has undoubtedly brought significant positive effects to China's exports using cross-border e-commerce. 展开更多
关键词 Trade facilitation BRICS Cross-border e-commerce Export trade
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Coordination of e-commerce supply chain when e-commerce platform providing sales service and extended warranty service 被引量:2
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作者 Yuyan Wang Zhaoqing Yu Xiaohuan Ji 《Journal of Control and Decision》 EI 2020年第3期241-261,共21页
With the rapid development of cybereconomy and the enhancement of sales service,many e-commerce platforms provide extended warranty service to alleviate consumers from worries about product quality when consumers purc... With the rapid development of cybereconomy and the enhancement of sales service,many e-commerce platforms provide extended warranty service to alleviate consumers from worries about product quality when consumers purchasing products online.This study examines the decisions and coordination of the e-commerce supply chain where the e-commerce platform dominates and provides sales service and extended warranty service.The findings show that the centralised decision-making model is an ideal model because of the low sales price,high service level and high extended warranty price.With the increase of the consumers’sensitivity coefficient to the extended warranty service price,sales price increases but extended warranty service price and service level decrease,the retailer’s profit and the platform’s profit decrease.The proposed contract of‘revenue sharing joint commission’can realise the coordination of ecommerce supply chain. 展开更多
关键词 e-commerce supply chain extended warranty service sales service coordination mechanism
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