With the development of electronic commerce,there is a special phenomenon in rural areas of China that a lot of farmers in these areas depend on opening shops on Taobao online for a living. The products are made from ...With the development of electronic commerce,there is a special phenomenon in rural areas of China that a lot of farmers in these areas depend on opening shops on Taobao online for a living. The products are made from the village workshop,and farmers become fullyfledged network businessmen. Electronic business platform mode of " Taobao Village" is the result of integrated development of primary,secondary and tertiary industries. In this study,we take two kinds of typical Taobao villages( Dongfeng Village and Yanxia Village) as sample areas,and conduct comparative analysis of this new rural business model based on field survey data,case studies and theoretical research. We also probe into the problems in the development of Taobao villages,and set forth the recommendations for the new rural business model.展开更多
Taking the implementation of the"e-commerce entering villages and households"project in Jurong City as an example,a survey plan is formulated,and questionnaires are designed.Through questionnaires,a large nu...Taking the implementation of the"e-commerce entering villages and households"project in Jurong City as an example,a survey plan is formulated,and questionnaires are designed.Through questionnaires,a large number of agricultural households are visited,and the data are collected and collated;and using interviews and field trips,the help of e-commerce for agricultural products sales is understood.Then,the analysis on the entire survey is summarized.Finally,the survey is researched,and it is found that the current rural e-commerce lacks professional talents and the product distribution system is not perfect.For existing problems,corresponding solutions are put forward.展开更多
The agglomeration of the rural e-commerce industry represented by Taobao villages has reshaped the existing urban and rural spatial organization and proposed a new urbanization model.This study identified the spatiote...The agglomeration of the rural e-commerce industry represented by Taobao villages has reshaped the existing urban and rural spatial organization and proposed a new urbanization model.This study identified the spatiotemporal characteristics of Taobao villages in Quanzhou city and built panel regression models to examine the impact of these villages on urbanization level,which is measured via nighttime light(NTL).The results show that(1)while the number of Taobao villages in Quanzhou city has increased rapidly,it has also experienced sporadic growth and monocentric agglomeration,finally forming a polycentric agglomeration pattern;(2) Taobao villages display a significant near-city tendency,and the urbanization level of towns with Taobao villages is higher than that of towns without Taobao villages;(3) the panel regression model highlights that Taobao villages have a significant positive impact on urbanization level.Taobao villages near the city exhibit a greater effect;meanwhile,those that are far away from the city cannot improve their urbanization level unless they reach a considerable degree of agglomeration.Rural e-commerce will become an important direction for the transformation of urban fringe areas,which provides a certain reference for the development of new urbanization in China.展开更多
Through a case study on 24 Taobao villages in Guangzhou,this paper analyzes the relationship between the spatial distribution characteristics and influencing factors of Taobao villages using the online data mining met...Through a case study on 24 Taobao villages in Guangzhou,this paper analyzes the relationship between the spatial distribution characteristics and influencing factors of Taobao villages using the online data mining methodology,and compares e-commerce-based industry clusters with traditional industry clusters.The result shows that Taobao villages in Guangzhou are mainly distributed in peripheral areas of the central city,with low population and employment density; villages running the same kind of business present the trend of concentration.And the formation of Taobao villages is highly relevant to the distribution of factories,wholesale markets,express services,and low-rent housing,as well as the learning and demonstration effect among subjects.It further proves that,under the influence of e-commerce,the importance of economies of scale and economies of scope brought by geographic proximity has been weakened,while the importance of interaction and communication effect among subjects have been obviously strengthened.展开更多
With the e-commerce economy spreading to rural areas,Taobao villages in Jiangsu Province present a rapid development trend.This paper firstly summarizes the general development situation of Taobao villages in Jiangsu ...With the e-commerce economy spreading to rural areas,Taobao villages in Jiangsu Province present a rapid development trend.This paper firstly summarizes the general development situation of Taobao villages in Jiangsu Province from the three aspects of quantity,product types,and spatial distribution.Then it analyzes the specific development characteristics of different product-based Taobao villages.Finally,from the four angles of industry bases,ecommerce platforms,e-commerce businessmen groups,and logistics support,it explores the driving mechanism of Taobao villages in Jiangsu Province and points out that more and more villages will be involved in the Internet revolution along with the further development of Internet and e-commerce.展开更多
基金Supported by Student Research Training(SRT)Program of Jiangsu Province,China(201410307007Y)
文摘With the development of electronic commerce,there is a special phenomenon in rural areas of China that a lot of farmers in these areas depend on opening shops on Taobao online for a living. The products are made from the village workshop,and farmers become fullyfledged network businessmen. Electronic business platform mode of " Taobao Village" is the result of integrated development of primary,secondary and tertiary industries. In this study,we take two kinds of typical Taobao villages( Dongfeng Village and Yanxia Village) as sample areas,and conduct comparative analysis of this new rural business model based on field survey data,case studies and theoretical research. We also probe into the problems in the development of Taobao villages,and set forth the recommendations for the new rural business model.
文摘Taking the implementation of the"e-commerce entering villages and households"project in Jurong City as an example,a survey plan is formulated,and questionnaires are designed.Through questionnaires,a large number of agricultural households are visited,and the data are collected and collated;and using interviews and field trips,the help of e-commerce for agricultural products sales is understood.Then,the analysis on the entire survey is summarized.Finally,the survey is researched,and it is found that the current rural e-commerce lacks professional talents and the product distribution system is not perfect.For existing problems,corresponding solutions are put forward.
基金National Natural Science Foundation of China,No.41901146, No.42171207, No.42271254。
文摘The agglomeration of the rural e-commerce industry represented by Taobao villages has reshaped the existing urban and rural spatial organization and proposed a new urbanization model.This study identified the spatiotemporal characteristics of Taobao villages in Quanzhou city and built panel regression models to examine the impact of these villages on urbanization level,which is measured via nighttime light(NTL).The results show that(1)while the number of Taobao villages in Quanzhou city has increased rapidly,it has also experienced sporadic growth and monocentric agglomeration,finally forming a polycentric agglomeration pattern;(2) Taobao villages display a significant near-city tendency,and the urbanization level of towns with Taobao villages is higher than that of towns without Taobao villages;(3) the panel regression model highlights that Taobao villages have a significant positive impact on urbanization level.Taobao villages near the city exhibit a greater effect;meanwhile,those that are far away from the city cannot improve their urbanization level unless they reach a considerable degree of agglomeration.Rural e-commerce will become an important direction for the transformation of urban fringe areas,which provides a certain reference for the development of new urbanization in China.
基金supported by the Sub-Projec ts in the National Science&Technology Pillar Program(2013BAJ13B03-02)
文摘Through a case study on 24 Taobao villages in Guangzhou,this paper analyzes the relationship between the spatial distribution characteristics and influencing factors of Taobao villages using the online data mining methodology,and compares e-commerce-based industry clusters with traditional industry clusters.The result shows that Taobao villages in Guangzhou are mainly distributed in peripheral areas of the central city,with low population and employment density; villages running the same kind of business present the trend of concentration.And the formation of Taobao villages is highly relevant to the distribution of factories,wholesale markets,express services,and low-rent housing,as well as the learning and demonstration effect among subjects.It further proves that,under the influence of e-commerce,the importance of economies of scale and economies of scope brought by geographic proximity has been weakened,while the importance of interaction and communication effect among subjects have been obviously strengthened.
基金Supported by the National Natural Science Foundation entitled by The Impact of E-Commerce on Rural Social Network and Its Mechanism:A Case Study of Taobao Villages in Jiangsu Province(No.:51508365)the General Project of Natural Science Research in Jiangsu Province(No.:15KJB560012)Top-Notch Academic Programs Project of Jiangsu Higher Education Institutions(TAPP)
文摘With the e-commerce economy spreading to rural areas,Taobao villages in Jiangsu Province present a rapid development trend.This paper firstly summarizes the general development situation of Taobao villages in Jiangsu Province from the three aspects of quantity,product types,and spatial distribution.Then it analyzes the specific development characteristics of different product-based Taobao villages.Finally,from the four angles of industry bases,ecommerce platforms,e-commerce businessmen groups,and logistics support,it explores the driving mechanism of Taobao villages in Jiangsu Province and points out that more and more villages will be involved in the Internet revolution along with the further development of Internet and e-commerce.
